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Remote Destination Marketing Coordinator

Company

Norton & Associates Inc.

Address New York, United States
Employment type FULL_TIME
Salary
Category Internet Publishing
Expires 2023-10-05
Posted at 8 months ago
Job Description
A Destination Marketing Coordinator is responsible for promoting and marketing a specific location or destination, such as a city, region, or tourist attraction. Their primary goal is to attract visitors and increase tourism by implementing effective marketing strategies.


Job Title: Destination Marketing Coordinator


Responsibilities:


  • Maintain and update destination marketing materials, including brochures, social media content, website information, and promotional videos.
  • Develop and execute marketing campaigns to promote the destination to various target audiences, including tourists, travel agencies, and event planners.
  • Manage the destination's social media presence, including creating and scheduling content, engaging with followers, and monitoring online reviews and feedback.
  • Coordinate and participate in trade shows, industry events, and familiarization trips to showcase the destination and build relationships with key stakeholders.
  • Collaborate with media platforms, influencers, and bloggers to generate positive coverage and increase destination visibility.
  • Conduct market research and analyze trends to identify target markets, consumer preferences, and emerging opportunities for destination promotion.
  • Stay updated on industry trends, competitor activities, and best practices in destination marketing to recommend innovative strategies and tactics.
  • Monitor and report on the effectiveness of marketing campaigns, using analytics tools and metrics to measure reach, engagement, and conversion rates.
  • Collaborate with businesses, hospitality industry partners, and government organizations to create joint marketing initiatives and maximize exposure.


Qualifications:


  • Proficiency in social media platforms, content management systems, and marketing analytics tools is a plus but not required.
  • Excellent organizational skills and the ability to manage multiple projects simultaneously.
  • Creative mindset with an eye for design and aesthetics.
  • Passion for travel and a deep understanding of the travel industry's dynamics and trends.
  • Ability to work independently in a remote environment and collaborate effectively with cross-functional teams.
  • Experience in marketing, preferably within the travel or hospitality industry a plus but not required.
  • Strong written and verbal communication skills, with an ability to tailor messaging for different channels and audiences a plus but not required.


Benefits


  • Travel Perks
  • Travel Agent Certification
  • Personal Website
  • E&O Insurance with Fraud Protection
  • Daily Training Available
  • Flexible Schedule
  • Licensed & Bonded


Why Join Us:


  • Opportunity to work remotely and collaborate with a diverse and talented marketing team.
  • Competitive compensation package and potential for career growth within the company.
  • Stay ahead of industry trends and learn about various aspects of the travel business.
  • Contribute to the promotion of exciting travel destinations and experiences.


If you are a self-motivated and passionate marketer with a love for travel, we encourage you to apply and join us in inspiring wanderlust and creating unforgettable journeys for our customers.


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