Marketing Specialist Jobs

We are seeking an entry-level Marketing Specialist to join our revenue-focused, data-driven marketing team. In this role, you will be responsible for supporting our customer marketing team in executing upsell campaigns, sending emails using Marketo, and maintaining marketing processes to drive revenue growth.

To succeed, you'll make decisions and draw insightful conclusions based on qualitative and quantitative data from tests and measurements. You'll take a look at processes to see where they can be improved. You'll work closely with sales so you can meet your expectations for revenue contributions.

Most of all, you should be interested in frequently experimenting, constantly improving, and not being afraid to make mistakes. You'll work with a team of like-minded individuals who make it a point to learn more every day.

Essential Duties And Responsibilities

• Develop a marketing plan for our offers in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers.
• Analyze campaign performance data to provide insights and recommendations for improving campaign effectiveness.
• Collaborate with cross-functional teams, including sales, customer success, and product marketing, to develop targeted campaigns and messaging that resonate with our customer base.
• Execute customer upsell campaigns, including developing and launching email marketing campaigns, tracking campaign performance, and reporting on results.
• Support the development and maintenance of marketing processes, including maintaining marketing databases, updating customer profiles, and managing data hygiene.
• Use Marketo to create and send emails to customers and prospects, including writing copy and setting up email workflows.

Knowledge, Skills, And Abilities

• Innovative and willing to take risks. You aren't okay with the status quo and bring new ideas to the table.
• Good attention to detail, organizational skills, and ability to manage multiple projects at the same time.
• Strong analytical and problem-solving skills , with the ability to interpret data and make recommendations.
• Strong interpersonal skills to interact with internal stakeholders and customers.
• Passion for marketing and a desire to learn and grow in a fast-paced environment.
• Self-motivated and able to work independently as well as part of a team.
• Excellent verbal, written, and presentation skills.
• Ability to form solid relationships with team members in the technical, sales, creative, and business worlds.
• Knowledge of CRM systems, such as Salesforce, a plus.

Education & Experience

• Experience with Marketo or other email marketing platforms preferred.
• Bachelor's degree in Marketing, Business, or related field.
• 0-2 years of experience in marketing.

PrismHR is a fast-paced SaaS company which provides customers with a cloud-based payroll process software application. PrismHR also provides professional services including system implementation consulting, custom configurations, and training. Lastly, via the Company’s Marketplace platform customers and end users access other human resources and employee benefits applications from PrismHR’s Marketplace Partners.

Diversity, Equity And Inclusion Program/Affirmative Action Plan

We have transformed our company into an inclusive environment where individuals are valued for their talents and empowered to reach their fullest potential. At PrismHR, we strive to continually lead with our values and beliefs that enable our employees to develop their potential, bring their full self to work, and engage in a world of inclusion.

Ensuring an inclusive environment for our employees is an integral part of the PrismHR culture. We aren't just checking a box, we are truly committed to creating a workplace that celebrates the diversity of our employees and fosters a sense of belonging for everyone. This is essential to our success. We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about our roles but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for these open roles or other open roles. We particularly encourage applicants from traditionally under-represented groups as we seek to increase the diversity of our workforce and provide fair opportunities for all.

As a proud Equal Opportunity and Affirmative Action Employer, PrismHR encourages talent from all backgrounds to join our team. Employment decisions are based on an individual’s qualifications as they relate to the job under consideration. The Company’s policy prohibits unlawful discrimination based on sex (which includes pregnancy, childbirth, breastfeeding, or related medical conditions, the actual sex of the individual, or the gender identity or gender expression), race, color, religion, including religious dress practices and religious grooming practices, sexual orientation, national origin, ancestry, citizenship, marital status, familial status, age, physical disability, mental disability, medical condition, genetic information, protected veteran or military status, or any other consideration made unlawful by federal, state or local laws, ordinances, or regulations.

The Company is committed to complying with all applicable laws providing equal employment opportunities. This commitment applies to all persons involved in the operations of the Company and prohibits unlawful discrimination by any employee of the Company, including supervisors and co-workers.

Privacy Policy: For information about how we collect and use your personal information, please see our privacy statement available at https://www.prismhr.com/about/privacy-policy.

PrismHR provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures. If you have any difficulty using our online system and you need a reasonable accommodation due to a disability, you may use the following alternative email address to contact us about your interest in employment at PrismHR: [email protected]. Please indicate in the subject line of your email that you are requesting accommodation. Only candidates being considered for a position who require an accommodation will receive a follow-up response.