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Marketing Operations Analyst Jobs
Company | think-cell Software |
Address | Denver, CO, United States |
Employment type | FULL_TIME |
Salary | |
Category | Software Development |
Expires | 2023-05-12 |
Posted at | 1 year ago |
We are looking for a Marketing Operations Analyst to support the execution of marketing campaigns and strategies through tech stack administration and process development. In addition, this role will enable our leaders to monitor the results through report development and data analysis. The ideal candidate is a highly analytical and detail-oriented individual who has the strong background in marketing automation systems, CRM systems and other marketing technology that will allow them to grow into the expert and authority on our Marketing tech stack and marketing results.
Responsibilities:
- Create and maintain marketing reports for various channels, including email, social media, web analytics, and advertising
- Assist with UTM reporting strategies and maintaining compliance
- Manage lead assignment and follow up processes
- Monitor and maintain data quality within SFDC and Marketo, including data hygiene, deduplication, and data normalization
- Enable the marketing team to execute successful campaigns by maintaining and optimizing the required operational processes and data structure
- Monitor campaign return on investment and maintain and segment our demand generation waterfall to optimize the profitability of campaigns throughout the sales funnel
Job Requirements:
- 3+ years of experience in marketing operations or data analysis
- Ability to work independently and as part of a team
- Experience with Google Analytics and Google tag manager
- Deep understanding of marketing/advertising technology subjects such as multi-point attribution models, conversion tracking and campaign effectiveness
- Experience with administration of marketing automation platforms, ideally Marketo
- Strong analytical skills and proficiency in data analysis tools such as Excel, Google Analytics, and Tableau
- Bachelor's degree in marketing, business, statistics, or a related field.
- Strong attention to detail and ability to prioritize tasks in a fast-paced environment. Excellent communication and collaboration skills
Why us?
think-cell is the world’s leading productivity software for creating data-driven presentations in Microsoft PowerPoint, enabling users to generate sophisticated charts with ease while saving substantial time (based on a study, users save as much as 70% of their time compared to using native PowerPoint functionality). think-cell offers unparalleled layout functions for automatically arranging text, graphic elements and images while scaling and aligning their content accordingly.
Our software has more than 1 million business users in 194 countries. think-cell is used by 9 out of the 10 top global consulting firms, 90% of the Fortune 100, the entire DAX 40, and 9 of the top 10 US business schools.
Compensation and Benefits structure:
Base Salary: $75,000 - $95,000
Additional Benefits:
- Generous paid vacation, sick leave, and holiday benefits
- Life and disability Insurance
- Paid parental leave
- Competitive medical, dental and vision plans
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