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Influencer Manager Jobs
Company | Tommy John |
Address | New York City Metropolitan Area, United States |
Employment type | FULL_TIME |
Salary | |
Category | Retail Apparel and Fashion |
Expires | 2023-08-25 |
Posted at | 9 months ago |
Tommy John is a comfort-focused lifestyle brand committed to solving the problem people have with their clothing. Most well-known for reimagining the fabric, fit, and function of underwear and undershirts, Tommy John has spent the past decade making the online and in-store shopping experience more comfortable. We are constantly on a mission to add smart, innovative and fun-loving team members, and are looking for an Influencer Manager to come join our New York based headquarters.
The Influencer Manager will lead a performance influencer program and agency and drive a profitable program optimized for efficiency and new custom acquisition. Skilled at budget management, data analysis, campaign calendar management, brief creation, and contract negotiation this individual will work closely with cross-functional partners to develop and optimize programming that support Tommy John’s e-commerce, retail, and wholesale channels. This role reports directly to the Director of Brand Communications.
Responsibilities:
- Support brand’s celebrity/influencer gifting initiatives
- Execute premium UGC and influencer briefing process in alignment with content needs
- Manage Influencer agency on scaling and expanding our multi-channel, profitable influencer program
- Develop product feature strategy through lookbook generation in alignment with company objectives
- Launch the brand’s first ever brand ambassador program designed to build brand awareness and affinity while also driving traffic to local stores and wholesale partners
- Collaborate closely with cross functional partners on key objectives, product strategy, and storytelling
- Facilitate day to day influencer campaign management and data analysis
Requirements:
- Strong project management skills - able to hit deadlines and coordinate successfully across teams to deliver on larger projects
- A natural ability to thrive in a dynamic, fast-paced, and highly fluid environment
- Ability to be on-site in our HQ Office in Lower Manhattan 3 days per week
- Passion for staying up to date on social trends and growth opportunities
- Committed cross-functional partner and a great team player who can work successfully with Data, Merch, Product, Creative, Site-Experience, and Tech teams
- Experience managing agencies, owning briefing process, and building out a strategic roadmap
- Demonstrated experience with in-depth analytics and problem solving with the ability to think strategically and be execution-oriented to drive a fully integrated marketing stack
- Bachelor’s Degree, preferably in Marketing or related field
- 3-5 years experience in an influencer management role, omni-channel retail experience is a plus
- Demonstrated alignment with TJ core values: Humble, Adaptable, Mindful, GSD 2.0, & Curious
Some awesome reasons to join us at Tommy John:
- Tommy John Employee Discount
- Unlimited Paid Time Off Policy
- Our Team Culture of Collaboration and Community; Happy Office, Culture and DEI Events, Fun Snacks and Happy Hours
- Comprehensive Benefits for you and your family - Medical, Dental, Vision, 401k and more with employee only coverage paid 100% by Tommy John
- Generous Paid Parental Leave
- Learning Opportunities
- Hybrid Work Environment
But, don't just take our word for it. Check out #WorkAtTommyJohn on Instagram for a behind the scenes look!
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