Global Brand Marketing Head

About LTIMindtree:

LTIMindtree is a global technology consulting and digital solutions company that enables enterprises across industries to reimagine business models, accelerate innovation, and maximize growth by harnessing digital technologies. As a digital transformation partner to more than 750 clients, LTIMindtree brings extensive domain and technology expertise to help drive superior competitive differentiation, customer experiences, and business outcomes in a converging world. Powered by nearly 90,000 talented and entrepreneurial professionals across more than 30 countries, LTIMindtree — a Larsen & Toubro Group company — combines the industry-acclaimed strengths of erstwhile Larsen and Toubro Infotech and Mindtree in solving the most complex business challenges and delivering transformation at scale. For more information, please visit www.ltimindtree.com

Location: United States

Key Responsibilities:

• Spearhead research that underscores customer needs, behavior, and trends
• Develop and execute a comprehensive brand marketing strategy that aligns with company goals and objectives.

• Work across all marketing teams to Craft strategies for Digital, Advertising, Communications and Creative.

• Develop and instill social media strategies, ensuring brand messaging is consistent across all platforms
• Manage and mentor a team of brand marketing and design professionals
• Ensure the brand communications are prominent across public relations efforts, including media relations and crisis communications
• Analyze marketing data and metrics to measure effectiveness and make data-driven decisions
• Create and manage promotions, events, and sponsorships that support brand awareness
• Collaborate with cross-functional teams, including sales, product development, and customer experience, to ensure brand messaging is aligned with business goals
• Oversee advertising campaigns, including creative development, media planning, and budget management.
• Develop and maintain brand standards, ensuring consistency across all marketing channels

Qualifications:

• Minimum of 12 years of experience in brand marketing, with at least 4 years in a leadership role
• Experience developing and executing successful brand marketing strategies
• Bachelor's degree in marketing, communications, or related field; master's degree preferred
• Demonstrated experience collaborating with cross-functional teams to achieve business goals
• Ability to multitask and thrive in a fast-paced environment
• Strong analytical skills, with the ability to interpret data and make data-driven decisions
• Excellent communication, presentation, and leadership skills
• Strong understanding of market research, consumer behavior, and industry trends
• Proven ability to manage and mentor a team of marketing professionals

• If you are a creative thinker with a passion for brand marketing and a proven track record of success, we encourage you to apply for this exciting opportunity.