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Ecommerce Google Ads Specialist

Company

Shopanova

Address Austin, TX, United States
Employment type FULL_TIME
Salary
Category Technology, Information and Internet
Expires 2023-06-19
Posted at 11 months ago
Job Description
SHOPANOVA is the go-to agency for scaling online store brands in a mobile world. Using cutting edge omni-channel marketing strategy, we increase online sales for brands in the most competitive eCommerce markets. Our media buying team is best-in-class and ultra collaborative. We focus on long-term growth by building custom-tailored strategies aligned with your brand's KPI's. We are the revenue engine behind $525M+ online store sales across hundreds of brands. We are looking for an ambitious and expert-level Google Ads Specialist with a strong focus on data-driven performance marketing and a profound interest in SEM to execute our PPC and growth marketing strategy in the US.
Your role as a Google Ads Specialist will include, but is not limited to, working with the Sr. Google strategist and other team employees in the following:
  • Analyze data on the regular to measure campaign effectiveness
  • Collaborate with internal squad and the Paid Social team to grow the strategy, align on best practices and make sure that the paid search campaigns support the customer journey
  • Troubleshoot accounts to fix errors or warnings across Google Ads, Google Merchant Center and Google Analytics.
  • Stay up-to-date with digital marketing technologies and latest trends specific to paid search
  • Establish and maintain long-lasting relationships with your clients by bringing valuable insights to QBR meetings about ad performance, creative tests and ideas for new marketing angles.
  • Maintain desired internal KPIs relative to position and brands managed
  • Research, Strategize and Execute expert paid search campaigns for Shopanova clients
  • Perform ongoing paid keyword research, expansion and optimization
Requirements
  • Detail-oriented with excellent problem-solving skills.
  • At least 2 years of experience in managing Google Ads campaigns for eCommerce clients
  • Knowledge of eCommerce business models, techniques, and tactics.
  • Excellent communication and interpersonal skills to work effectively with clients and team members.
  • Strong analytical skills to analyze data and gather insights to improve campaigns
  • Proficiency in Google Ads platform, tools, and features.