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Digital Marketing Crm Coordinator

Company

Deckers Brands

Address , Goleta, 93117, Ca
Employment type FULL_TIME
Salary $27 - $28 an hour
Expires 2023-06-17
Posted at 1 year ago
Job Description
Job Title: Digital Marketing CRM Coordinator, North America Omni Marketing
Reports to: Associate Manager, North America Omni Retention Marketing
Location: Goleta, California (Remote)

The Role
  • The Retention Marketing Coordinator is responsible for supporting the Associate Manager in planning and executing CRM email and SMS marketing in North America and Canada in an audience ecosystem across designated brands within the Deckers’ portfolio (HOKA US, HOKA CA, Teva and Sanuk)
  • This team member will help drive North America and HOKA CA retention marketing efforts across broadcast email, automated behavioral email, SMS and geo targeting email programs
  • A strong candidate for this role is comfortable with email marketing campaign briefing and analytics while being naturally inquisitive about consumer behavior
We celebrate diversity-of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact
The primary functions of this role, include but are not limited to:
Email campaign development and planning for retention marketing support of key product launches and brand moments Organizing creative assets and first party data audience requests to enable impactful marketing tactics Supporting regular reporting and hypothesis-driven AB testing Interfacing with brand marketing, creative and site team partners on a regular basis.

Who You Are
  • A confident, self-starter with a positive attitude with excellent verbal and written communication skills
  • A detail-oriented champion who leads by example with meticulous organization
  • A compelling presenter who can deliver campaign performance results in a digestible way
We’d love to hear from people with
  • Experience with an email service provider (ESP) such as Cordial or Sailthru
  • Passion for digital marketing, eCommerce and digital analytics
  • Familiarity with personalization tools such as Dynamic Yield, Wunderkind, or Attentive
  • Familiarity with email marketing, loyalty programs, or SMS tactics with 0 – 3 years of experience
What We'll Give You –
  • Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
  • Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
  • Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
  • Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
  • Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
  • Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.

$27 - $28 per hour
The salary range posted reflects the minimum and maximum target for new hire salaries for this role in our Goleta, CA location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.
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