Digital Content Writer (Blogging, Social Media, Public Relations)

DEPARTMENT: Marketing

REPORTS TO: Director of Digital Marketing

SUMMARY:

Publishing.com helps normal, everyday, people create meaningful streams of income with books. We are an online-education company that teaches our students how to sell books and audiobooks on Amazon and Audible. We aren’t for authors, but for anyone that would like to create consistent streams of passive income.

Our goal is to be the one-stop shop for everything publishing related. This year we are making massive strides towards achieving this goal by launching our own software. The better we make our products and the more support we give our students, the better we can help them achieve their financial goals.

About the Role:

Publishing.com is seeking a highly skilled and experienced Full-time Digital Content Writer for Blogging, Social Media, and PR to join our team. The ideal candidate will have a minimum of 3 years of relevant experience and possess exceptional writing and editing abilities. This role requires strong project management and time management skills to effectively create engaging and impactful content for our blog, website, social media platforms, etc. The successful candidate will have a passion for storytelling, a keen eye for detail, and the ability to work collaboratively in a fast-paced environment.

If you are a passionate and talented Digital Content Writer with a track record of producing impactful content, we invite you to apply. A writing portfolio showcasing your previous work in blog writing and social media content creation is required. Direct response copywriting, PR knowledge, and familiarity with AI content generation tools, demonstrating an ability to leverage technology in content creation is a PLUS.

Join our team and help us create exceptional blog articles, website content, and engaging social media content that captivates our audience and drives our brand forward.

About the Team:

The marketing team consists of 7 core members and growing. Our current team mostly works on ad production, paid advertising placement, and funnel optimization. We are looking to expand into other marketing strategies, such as blogging, SEO, and social media. You will work closely with the director of digital marketing to build the blogging and content writing strategy for our organic marketing efforts.

What You’ll Work On:

• Content/Copy Creation and Curation:

• Assist with light direct response copywriting for our website, landing pages, products, etc.
• Create periodic written content for PR materials, such as press releases, interviews, etc.
• Produce high-quality written content for our blog and social media channels, adhering to brand guidelines and style.
• Collaborate with cross-functional teams to gather information and insights for content creation.
• Research and generate compelling blog topics relevant to our target audience and industry trends.

• Editing and Proofreading:

• Review and revise existing content to optimize its performance and relevance.
• Edit and proofread content to ensure accuracy, clarity, grammar, and adherence to brand voice.
• Ensure consistency and quality across all content channels and platforms.

• Project Management:

• Monitor and track content performance using analytics tools, making data-driven recommendations for improvement.
• Coordinate with internal stakeholders to gather input and feedback, ensuring timely content delivery.
• Develop and maintain an editorial calendar, managing content production schedules and deadlines effectively.

What We Expect From You:

• Strong attention to detail: Exhibit a meticulous approach to your work, ensuring accuracy, quality, and consistency in all deliverables.
• Results-driven mindset: Strive for excellence and consistently work towards achieving measurable goals and targets.
• Continuous learning: Maintain a curiosity to learn and stay updated on industry trends, emerging technologies, and best practices in digital marketing.
• Proactive mindset: Take ownership of your work, demonstrate initiative, and actively seek opportunities to contribute and make a positive impact on our marketing efforts.
• Adaptability and flexibility: Be open to change and willing to adjust strategies as needed in a fast-paced and evolving marketing landscape.
• Strong work ethic: Display a strong commitment to your responsibilities, meet deadlines, and go the extra mile when needed.

Requirements for this Role:

• Exceptional Writing and Editing Skills:

• Ability to adapt writing style to match brand guidelines and target audience.
• Proven ability to craft engaging and compelling content for blog articles and social media posts.
• Strong command of grammar, punctuation, and language conventions.

2. Project Management and Time Management:

• Demonstrated experience in managing multiple projects simultaneously, meeting deadlines, and maintaining high-quality output.
• Ability to prioritize tasks and adapt to changing priorities in a dynamic work environment.
• Strong organizational skills and attention to detail to effectively plan and execute content strategies.

3. Creative Thinking and Storytelling:

• Knowledge of industry trends and best practices in digital content creation and storytelling.
• A creative mindset with the ability to generate innovative content ideas and storytelling approaches.
• Skill in crafting narratives that resonate with the target audience and evoke emotional responses and prompt action through effective direct response copywriting.

4. Digital Marketing Knowledge:

• Basic knowledge of content analytics tools to measure and interpret content performance.
• Familiarity with SEO principles and practices to optimize content for search engines.
• Understanding of social media platforms, trends, and strategies to effectively engage and grow audiences.

5. Collaboration and Communication:

• Strong interpersonal skills to collaborate effectively with cross-functional teams, incorporating feedback and input.
• Ability to work independently as well as part of a team, demonstrating adaptability and flexibility.
• Excellent verbal and written communication skills to articulate ideas, present concepts, and convey messages effectively.

6. Growth Mindset:

• Willingness to take on new challenges, experiment with different approaches, and continuously improve your skills.
• Eagerness to learn and stay updated on industry trends, best practices, and emerging technologies.
• Proactive mindset to identify opportunities for content optimization and drive results.

Why Publishing.com?

• Join a team that was built from its community. Over 80% of our team was hired from our own student community, which is why we care so much about our product!
• Recently recognized as #19 on the Inc 5000's list of Fastest Growing Private Companies in America for 2023!
• Our salary range for this role is from $55k to $65k per year. depending on profile, skills, and experience. If you’re looking outside of this range but you think this role is a perfect fit for you…please apply anyway!

• We are proud of our culture and care about it deeply—we live by our team values and are always trying to make Publishing.com a better company today than it was yesterday.
• If you want to join a team on the ground floor, this is your chance. We have a grand vision for expanding beyond just an education company to become the one-stop shop for everything publishing related.
• We encourage learning, growth, and continuous improvement so always looking for ways to help our staff grow. From monthly training to hiring mentors, we care about your personal growth!
• We have all the fun perks you’d expect—flexible vacation policy, competitive vision, dental, and health benefits, 401k plans, and team socials…yes, even remotely! *
• We are a completely remote team located all over the world with 50+ employees and last year generated over $80M in revenue - we are just getting started!

• Some benefits are available to our US-based employees only.

Publishing.com Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, disability, genetics, gender, sexual orientation, age, marital status, veteran status. In addition to federal law requirements, Publishing.com Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location we have employees in. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.