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Creator Partnerships And Social Media Manager
Company | The Snow Agency |
Address | Miami, FL, United States |
Employment type | FULL_TIME |
Salary | |
Category | Internet Publishing |
Expires | 2023-05-29 |
Posted at | 1 year ago |
CREATOR PARTNERSHIPS AND SOCIAL MEDIA MANAGER
- Identify and plan the creative needs of assigned accounts
- Batch creatives and copy for accounts to fulfill the required number of deliverables specified within the specified service
- Provide account audits and communicate your recommendations to your client in order to improve performance and generate high-converting content
- Collaborate with content creators and designers to develop high-quality social media content and campaigns
- Provide service upsells and tech stack recommendations to your client that fit their business model
- Build and present campaigns, creative briefs, and social media strategy best fit for account needs - this includes providing feedback and revisions on creator videos to optimize final product
- Be the direct point of contact for your clients for your respective channel from the time of onboarding to offboarding
- Partner with internal teams to develop market research and creatives for testing and ensure the content stays consistent and on-brand.
- Prioritize creative development needs and maintain internal project management systems based on evolving account priority levels
- Storyboard creatives using the content available and submit them to the editing team
- Communicate with the client to ensure that all creatives meet their needs and brand vision
- Source creators, manage partnerships, negotiate deals, and oversee the execution of creator campaigns using an allotted budget
- Complete the onboarding process for your brands to ensure deliverables are provided within the 4-6 week time frame
- Develop and sustain social media accounts, including but not limited to: content creation, posting, scheduling, performance reporting, and community management
- Develop campaign strategies that align with our clients' goals and showcase the unique features of their products and services
- Identify influencers, creators, bloggers, streamers, and other creators who align with our clients’ target audiences and objectives
- Meet with clients on a recurring call to review learnings and discuss KPIs, brand direction, account performance, and upcoming campaigns
- Participate in weekly internal meetings to strategize, share insights and data, and support our sales team
- Communicate cross-department and with the editing team to ensure that the creatives are up to client and company standards before being finalized and submitted to client for review.
- Stay up-to-date on the latest trends, best practices, and technologies in creator partnerships and social media management
- Proven track record of developing and executing successful creator campaigns
- 2+ years of experience in creator partnerships (including platforms such as Insense or Creator Marketplace) and social media management on Meta, TikTok, Youtube, etc.
- Experience with Direct Outreach, Hashtag Research, and a basic understanding of SEO
- Creativity and innovation when uncovering new ways to communicate products and services
- Comfortable working in a fast-paced, client-driven environment, and flexible when handling multiple competing priorities
- Ability to navigate the following tech stack: Google Workspace, Meta Business Manager, TikTok Ads Manager, ClickUp, Canva, Later
- Bachelor's degree in marketing, communications, psychology, or a related field
- Experience with social media scheduling/reporting tools and a basic understanding of digital marketing KPIs. Knowledge of social media advertising and analytics is a plus
- Excellent project management, organizational, and analytical skills
- Strong written/verbal communication skills and confident in managing client communications
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