Creative Strategist (Remote Considered)

Overview

We are not just offering a job but a meaningful career! Come join our passionate team!

As a Fortune 50 company, we hire the best employees to serve our customers, making us a leader in the insurance and financial services industry. State Farm embraces diversity and inclusion to ensure a workforce that is engaged, builds on the strengths and talents of all associates, and creates a Good Neighbor culture.

We offer competitive benefits and pay with the potential for an annual financial award based on both individual and enterprise performance. Our employees have an opportunity to participate in volunteer events within the community and engage in a learning culture. We offer programs to assist with tuition reimbursement, professional designations, employee development, wellness initiatives, and more!

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Responsibilities

• Ensuring appropriate State Farm audiences review materials-briefs, concepts, works in progress, and final deliverables-at the right time
• Proactively identifies opportunities for increasing efficiency and consistency within work processes
• Deeply involved in all aspects of assignment and creative briefing process, ensuring all campaigns' briefs are clear, actionable, and aligned to Marketing's strategic objectives
• Identifies appropriate stakeholders and works collaboratively to encourage diverse perspectives
• Leads the creative review process by:
• Works in partnership with Producers and Creative Analysts to ensure all creative is world class
• Operates as the general leader of all campaign creative development across all media platforms from national video, audio, and social to agent materials, DM, etc.
• Works closely with Campaign Managers to determine campaigns' creative needs
• Remains current on industry trends and brings forward opportunities for innovation
• Providing creative feedback and guidance to all internal and external creative partners, keeping the work on strategy and creatively inspired

Items of Note

• Responsible for the handling and maintenance of confidential and highly sensitive information
• May work irregular hours, including weekends/holidays
• May require travel via commercial transportation or motor vehicles
• Involvement in company approved educational programs as applicable for continued development

NOTE: This role is a Hybrid work arrangement for Bloomington IL, Dunwoody GA, Richardson TX, and Tempe AZ. Remote work arrangements will only be considered for qualified applicants who reside outside of these 4 listed locations.

Qualifications

• Experience collaborating and effectively managing numerous internal and external stakeholder groups related to creative development
• Agency and/or client-side experience managing creative development is required
• Demonstrated history of video production creative development experience including: briefing, concepting, production, and optimization
• Experience in producing completed staff work, including business recommendations, executive summaries, and project documentation
• Adept at working in a deadline-driven, high-profile environment
• Proficient in the discipline of project management
• Eagerness to learn and achieve personal growth