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Contract - Influencer Marketing Coordinator

Company

Nintendo
Address , Redmond, Wa
Employment type CONTRACTOR
Salary $25 - $37 an hour
Expires 2023-10-04
Posted at 9 months ago
Job Description
Nintendo of America Inc.
The worldwide pioneer in the creation of interactive entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets hardware and software for its Nintendo Switch™ system and the Nintendo 3DS™ family of portable systems. Since 1983, when it launched the Nintendo Entertainment System™, Nintendo has sold more than 4.7 billion video games and more than 740 million hardware units globally, including Nintendo Switch and the Nintendo 3DS family of systems, as well as the Game Boy™, Game Boy Advance, Nintendo DS™ family of systems, Super NES™, Nintendo 64™, Nintendo GameCube™, Wii™ and Wii U™ systems. It has also created industry icons that have become well-known, household names, such as Mario, Donkey Kong, Metroid, Zelda and Pokémon. A wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for Nintendo’s operations in the Americas. For more information about Nintendo, please visit the company’s website at http://www.nintendo.com .
** This is a CONTRACT position
DESCRIPTION OF DUTIES:
  • Assist with deploying high level strategies for engaging with Content Creators to bring Nintendo products and initiatives to life while managing and executing tactics
  • Manages external partners and agencies involved in executing short- and long-term campaigns
  • Maintain NOA influencer management standards, policies, and rules of engagement
  • May be asked to assist with daily monitoring of community conversations and help evaluate content performance
  • Prepares reports and presentations on social media and influencer marketing activities. May be required to present reports and presentations to senior leaders, executive management team, and headquarters
  • Implements various materials, including strategic campaign plans; also coordinates collection and distribution of relevant game assets to influencer partners
  • Respond to requests from internal departments, including vetting influencers, creating, and routing content for approvals
  • Calendar management including team and project schedules
  • Partner with Nintendo’s internal teams to align on content marketing, social execution, and creative development, product messaging, and promotions. Work internationally, cross-departmentally, and across agency partners to explore and identify ways of leveraging influencers to drive awareness, advocacy, and purchase intent for the brand and products
  • Other duties as assigned
  • Effectively and efficiently supports product launch campaigns and Nintendo brand overall with influencer activations, including a well-articulated approach for growing word-of-mouth with consumers and increasing the conversation
  • Serve as an Influencer Marketing expert within the company, maintaining a cutting edge understanding of best practices, features, strategies, and tactics

SUMMARY OR REQUIREMENTS:
  • Knowledge of strategic influencer marketing, social media, and public relations practices
  • Strong writing, editing, and communications skills
  • 1-3 years of public relations and/or consumer marketing experience, including social media, influencer marketing or marketing
  • Experience supporting event planning and management
  • Demonstrated writing and identification of quality social media content
  • Cross-discipline marketing experience: PR, Advertising, CRM, Retail, Social etc.
  • Intermediate understanding of all social media platforms, including but not limited to YouTube, Instagram, Pinterest, Facebook, Twitter, TikTok, and Tumblr – both as a marketer and as a user
  • Experience rapidly growing and fostering an audience or community
  • Exceptional project management skills and attention to detail
  • Awareness of web analytics and social management/monitoring tools (e.g., Sprinklr, YouTube Analytics, Facebook Analytics, Twitter Analytics, Google Analytics, Sysomos, Curalate, etc.)
** This is a CONTRACT position

This position is hybrid in Redmond, WA. Hybrid positions require regular onsite work following the schedule and guidelines for their division. This position is not open to fully remote status at this time.

This contract position has a base pay range of $25 - $37 per hour and is eligible for benefits through the employing agency. Agency benefits may include medical, dental and vision, 401(k), basic/supplemental life and AD&D insurance, short- and long-term disability insurance, health and dependent care spending accounts, transportation benefits, employee assistance program, paid sick leave, and up to 6 paid holidays per year. All benefits are subject to elections, eligibility requirements, plan and program terms. Benefits offerings will be confirmed at the time of offer by the employing agency, and may differ depending on the employing agency partner.

#LI-Hybrid