Content Writer Jobs

Job Summary:

We are seeking a skilled and creative B2B Content Specialist to join our marketing team. The ideal candidate will be responsible for creating engaging and persuasive content for our B2B audience, and will also have the ability to design visually appealing graphics and materials using Canva. The ideal candidate will have a proven track record in content creation and a deep understanding of B2B marketing strategies

Responsibilities:

- Develop high-quality B2B content for various marketing channels, including blog posts, social media posts, email campaigns, whitepapers, case studies, and other collateral.

- Conduct thorough research to understand target audience and industry trends, and generate content ideas that align with our marketing goals and brand voice.

- Write and design compelling and engaging content that communicates complex concepts in a clear and concise manner.

- Collaborate with internal stakeholders, including marketing, sales, and product teams, to gather information and insights for content creation.

- Design visually appealing graphics, infographics, and other marketing materials using Canva, to enhance the presentation and impact of content.

- Manage and update content calendars, track content performance, and make data-driven recommendations for optimization.

- Stay updated with industry trends, best practices, and competitors to continually improve content quality and effectiveness.

Qualifications:

- Minimum of 2 years of experience in content writing and designing for B2B audience.

- Excellent written and verbal communication skills, with strong grammar and editing abilities.

- Proficiency in using Canva or similar design tools to create visually appealing graphics and marketing materials.

- Strong organizational skills, ability to manage multiple projects simultaneously, and meet deadlines.

- Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.

- Strong attention to detail and ability to maintain brand consistency.

- Knowledge of B2B marketing strategies and tactics.

- Experience in technology, SaaS, or related industries is a plus.

- Proficiency in Hubspot or other marketing tools is a plus.

If you are a creative and skilled content writer who also has a flair for designing using Canva, and you are passionate about creating content that resonates with B2B audiences, we would love to hear from you. Please submit your resume, writing samples, and design portfolio for consideration.