Associate Manager, Digital Content Strategy & Editorial

Organization- Hyatt Corporate Office, Chicago

Summary

The Opportunity

Hyatt seeks an enthusiastic, strategic, and meticulous Associate Manager, Digital Content Strategy & Editorial, to join our Global Digital Content team. In this role, you will be collaborating closely with the broader digital, loyalty, brand, field marketing, regional marketing, and other teams across the organization, where you’ll be instrumental in continuing to make Hyatt a leading hospitality company. You’ll be part of a team passionate about diversity, equity, and inclusion, committed to nurturing curiosity and new skills and building connections with stakeholders, colleagues, and guests across the organization.

Who We Are

At Hyatt, we believe in the power of belonging and creating a culture of care, where our colleagues become family. Since 1957, our colleagues and guests have been at the heart of our business and helped Hyatt become one of the world's best and fastest-growing hospitality brands. Our transformative growth and the addition of new hotels, brands, and business lines can open the door for exciting career and growth opportunities for our colleagues.

As we continue to grow, we never lose sight of what’s most important: People. We turn trips into journeys, encounters into experiences, and jobs into careers.

Why Now?

This is an exciting time to be at Hyatt. We are growing rapidly and are looking for passionate changemakers to be a part of our journey. The hospitality industry is resilient and continues to offer dynamic opportunities for upward mobility, and Hyatt is no exception.

How We Care For Our People

Our purpose sets us apart—to care for people so they can be their best. Every business decision is made through the lens of our purpose, and it informs how we have and will continue to support each other as members of the Hyatt family. Our care for our colleagues is the key to our success. We’re proud to have earned a place on Fortune’s prestigious 100 Best Companies to Work For® list for the last ten years. This recognition is a testament to the tremendous way our Hyatt family continues to come together to care for one another, our commitment to a culture of inclusivity, empathy, and respect, and making sure everyone feels like they belong.

We’re proud to offer exceptional corporate benefits which include:

• A global family assistance policy with paid time off following the birth or adoption of a child as well as financial assistance for adoption
• Work-life benefits including well-being initiatives such as a complimentary Headspace subscription, and a discount at the on-site fitness center
• Annual allotment of free hotel stays at Hyatt hotels globally
• Flexible work schedule and location
• Paid Time Off, Medical, Dental, Vision, 401K with company match

Our Commitment to Diversity, Equity, and Inclusion

Our success is underpinned by our diverse, equitable, and inclusive culture and we are committed to diversity across the board—from whom we hire and develop, the organizations we support, and whom we buy from and work with.

Being part of Hyatt means always having space to be you. Our global teams are a mosaic of cultures, ethnicities, genders, ages, abilities, and identities. We constantly strive to reflect the world we care for with teams that achieve and grow together. To learn more about our commitments to DE&I, please visit the Why Hyatt section of the Hyatt career page.

Who You Are

As our ideal candidate, you understand the power and purpose of our Culture of Care and embody our core values of Empathy, Inclusion, Integrity, Experimentation, Respect, and Well-being. You enjoy working with others, are results-driven, and are looking for a variety of opportunities to develop personally and professionally.

The Role

As an essential member of the Global Digital Content team, the Associate Manager, Digital Content Strategy & Editorial will be responsible for understanding our brand, the loyalty program, the value it provides, and the needs of our hotels around the world. You have a growth mindset and love new opportunities that will support our growing and globally recognized hospitality company. You enjoy working with and collaborating across teams, are results-driven, and are looking for a variety of opportunities to develop and grow personally and professionally. And travel is a passion of yours that brings joy and enrichment to your world.

This role will be expected to create and edit property site content to support newly opened and upcoming hotels and resorts across the Hyatt portfolio, helping to drive awareness, traffic, and conversion on hyatt.com while maintaining high-quality content standards that adhere to AP Stylebook and internal style guidance. This includes the intake and assessment of hotel information, the preparation of writing assignments for freelance writers, collaborating with various cross-functional teams, managing internal and external dependencies and milestones, and providing copywriting and copyediting support across other areas of Hyatt Digital and Commercial Services. Do you have a passion and an eagle eye for grammar, spelling, punctuation, and all things style and tone? Can you balance several cross-functional projects in a fast-paced environment?

This agile and highly collaborative Associate Manager, Digital Content Strategy & Editorial will also need to manage various levels of agency, freelance, and internal (loyalty, brand, corporate communications, regional marketing, legal, field marketing) relationships and deliverables to successfully accomplish the goals of the role. This position will report to the Manager, Digital Content Strategy & Editorial.

Responsibilities will include but are not limited to:

• Prepare, assign, and manage writing tasks and deadlines for writers
• Adhere to AP Stylebook and internal style guidance, including writing for inclusivity
• Advise on digital content strategy to cross-functional teams such as Field Marketing, Brand, Loyalty, UX Product/Design, hotels, agencies, and more
• Identify knowledge gaps across teams and document functional processes that improve workflows and increase efficiencies
• Develop and edit unique, inspiring digital content that engages and converts users across Hyatt digital channels, including hotel sites, promotional landing pages and campaigns, special projects, and more
• Provide copyediting expertise for ad hoc projects, where requested
• Build strong stakeholder relationships, with a focus on problem-solving and cross-functional collaboration to attain our shared goal of providing a seamless guest journey
• Adhere to a broad range of tone and voice standards across Hyatt’s portfolio of 25+ brands
• Serve as the final editorial approver on various content types, including new property sites
• Act as a key stakeholder on cross-functional projects where consultation from the Digital Content Strategy & Localization team is required, including requirements-gathering sessions, functional review, and technical feasibility
• Approach complex challenges by distilling content into clear, concise, and cohesive messaging by way of creative copy solutions
• Identify and repair inconsistencies, unintentional POV/tense shifts, and factual errors
• Communicate with internal and external teams, clients, and vendors regarding project deliverables and details
• Copyedit for spelling, grammar, capitalization, and punctuation; revise phrasing and repetition where appropriate
• Drive forward the team’s strategy in maintaining high-quality content standards and outwardly communicating them to stakeholders to maximize efficiencies and share learnings
• Collaborate with and work alongside special project teams as a subject matter expert (SME), specifically as it relates to best practices and post-launch content management

Qualifications

Experience Required:

• Self-motivated and results-driven
• Excellent communicator and collaborator—especially cross-functionally
• Exceptional command of the English language and scrupulous attention to grammar, punctuation, syntax, voice, and tone
• Excellent editorial judgment and the ability to distill complex information
• Experience managing a pool of freelance and in-house writers
• Proficient in Microsoft 365 and Adobe Experience Manager
• 5-7+ years of copywriting and editing experience, including proven digital content creation, SEO keyword-based writing, and a proven track record of creating user-focused content for a global audience
• 3+ years of project management experience
• Bachelor’s degree
• Capable of using tools to draw conclusions and make appropriate recommendations
• Portfolio and/or writing/editorial samples required
• Innovative and forward-thinking, keeping up with the latest marketing, digital/social media, and hospitality/travel industry trends
• Strong understanding of AP style guidance
• Strong organizational skills and attention to detail with an ability to multitask, shift priorities as needed, and maintain high-quality output while meeting deadlines in a fast-paced environment

Experience Preferred:

• Knowledge of programming languages, such as HTML
• Experience within the hospitality and/or travel industry
• Experience with content management systems

The position responsibilities outlined above are in no way to be construed as all-encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.

We welcome you:

Research shows that women, people of color, and other historically excluded groups, tend to apply to jobs, only if they meet all the listed job qualifications. Unsure if you check every box, but feeling inspired to enhance your career? Apply. We’d love to consider your unique experiences and how you could make Hyatt even better.