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Assistant Director (Integrated Communications)
| Company | US Smithsonian Institution |
| Address | , Washington |
| Employment type | FULL_TIME |
| Salary | $155,700 - $183,500 a year |
| Expires | 2023-11-23 |
| Posted at | 9 months ago |
Duties
The purpose of this Assistant Director position is to lead the NMAH-wide communication and marketing strategy, including the development and management of all aspects of internal and external communications, public and media relations activities, social media, marketing, editorial services, and development of new messaging and engagement strategies.
In this position, you will:
- Plan and direct the execution of short- and long-range communications plans to support the mission, goals, and vision of the National Museum of American History (NMAH).
- Monitor effective benchmarks for measuring the impact of social media programs and press; and analyze, review and report on the effectiveness of campaigns in efforts to maximize results.
- Develop and implement communication plans that integrate all aspects of the Museum’s external and internal communications; develop, shape, and lead decision making about print and digital media content; develop and implement marketing plans; and identify and support key-related projects for new and existing exhibitions, programs, events, and community initiatives.
- Establish and maintain effective working relationships with groups of social media stakeholders that provide strategic information flow between departments and senior leadership across the organization.
- Coach and counsel staff to ensure a civil work environment and relationship with colleagues and contractors.
- Encourage a team-based approach to project planning and implementation; and readjust work schedules to meet priorities or changing needs.
Requirements
Conditions of Employment
- May be required to serve an 18-month probationary period for supervisors.
- Pass Pre-employment Background Investigation
- May need to complete a Probationary Period
- Maintain a Bank Account for Direct Deposit/Electronic Transfer
- Males born after 12/31/59 must be registered with Selective Service.
More than one selection may be made from this announcement.
Qualification requirements must be met by the closing date of the announcement.
For information on qualification requirements, see Qualification Standards Handbook for General Schedule Positions on OPM website.
Qualifications
Experience: You qualify for this position if you have one year of specialized experience equivalent to at least the GS-14 level in the Federal Service. For this position, specialized experience is defined as 1) Working with public information or public relations in a museum, large cultural institution or similar organization; 2) Leading and motivating a team of professionals in public relations, communications, marketing, design, and web and social media; and 3) Developing and maintaining long- and short- term strategic planning.
Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience.
Part-time and/or unpaid experience related to this position will be considered to determine the total number of years and months of experience. Be sure to note the number of paid or unpaid hours worked each week.
Education
This position does not have a positive education requirement.
Additional information
This position is not included in the bargaining unit.
Current or Former Political Appointees: Beginning January 1, 2010, agencies must seek prior approval from OPM before they can appoint a current or recent political appointee to a competitive or non-political excepted service position at any level under the provisions of title 5, United States Code. If you are currently or have been within the last 5 years, a political Schedule A, Schedule C, or Non-career SES employee in the executive branch, you MUST disclose that to the Office of Human Resources. Submit a copy of your applicable SF-50, along with a statement that provides the following information regarding your most recent political appointment:
- Position title;
- Beginning and ending dates of appointment.
- Type of appointment (Schedule A, Schedule C, Non-career SES, or Presidential Appointee);
- Agency; and
Recruitment Incentive: Recruitment incentive(s) may be authorized for this position. However, approval for incentives are contingent upon various availability. If authorized, certain incentives will require the incumbent to sign a service agreement to remain in the Federal government for a certain time period.
Note: This statement does not imply nor guarantee an incentive will be offered and paid.
Additional Note: Federal employees with permanent status or individuals eligible for special appointing authorities may also apply to 23A-RS-309236-MPA-NMAH.
Selections may be made for vacancies across the Smithsonian Institution (SI). By applying to this position, you agree to allow your application and other personal information to be shared with one or more SI hiring officials for employment consideration for same/similar positions within the location(s) identified in this announcement.
- Benefits The Smithsonian offers a comprehensive benefits package that includes, in part, vacation and sick leave, holidays, health/life insurance, accident insurance, and excellent retirement program options. Please see Benefits at https://www.si.edu/OHR/benefits for a complete description. Flexible Spending Accounts - https://www.fsafeds.com/ Health Insurance - http://www.opm.gov/insure/health/index.asp Leave - http://www.opm.gov/oca/leave/index.asp Life Insurance - http://www.opm.gov/insure/life/index.asp Long Term Care Insurance - http://www.ltcfeds.com Retirement Program - https://www.opm.gov/retirement-services/
How You Will Be Evaluated
You will be evaluated for this job based on how well you meet the qualifications above.
Applicants for this position may be evaluated in multiple stages. The first stage is an evaluation of your responses to the online multiple-choice questions that assess your experience, education, and/or training for the job related competencies below:
- Expert knowledge of press, communications, and public relations to promote a positive image of the National Museum of American History with the public media and press and to respond to controversial and potentially reputation damaging issues.
- Skill establishing and maintaining media contacts to raise interest, place articles/features, and position NMAH as a source of interest and news. Demonstrates a thorough understanding of media relations, public affairs, marketing, and branding.
- Expert skill in the supervision and/or management of a multi-disciplinary communications team; including public affairs, social media, and/or an editorial staff.
- Skill to create and grow a social media team and demonstrated mastery of social media methods, techniques, and data analysis across all social media platforms.
Applicants who meet or exceed minimum qualifications will be assigned to one of three category groups based on job-related criteria:
- Good Category - Meets the minimum qualification requirements, but does not satisfy most of the job related competencies above to a substantive degree.
- Better Category - Meets the minimum qualification requirements and satisfies most of the job related competencies above.
- Best Category - Meets the minimum qualification requirements and excels in most of the job related competencies above.
This category rating process does not add veterans' preference points or apply the "rule of three", but protects the rights of veterans by placing them ahead of non-preference eligibles within each category. A selecting official may make selections from the highest quality category (Best Category) provided no preference eligible in that category is passed over to select a non-preference eligible in that category unless the requirements of 5 U.S.C. 3317(b) or 3318(b) are satisfied. Preference eligibles who meet minimum qualification requirements and who have a compensable service-connected disability of at least 10 percent must be listed in the highest quality category, except when the position being filled is scientific or professional at the GS-9 grade level or higher. Applicants who have not submitted a resume in the USAJOBS system and/or have not answered all of the vacancy questions will not be considered for this position.
Important Note:
The review of your resume will determine your final rating and should provide sufficient information regarding how your education and experience relate to this position, including the major duties and qualifications criteria listed.
You may preview questions for this vacancy.
- Proof of Veteran's Preference - DD214 (Member 4 Copy), if you are a veteran. Additionally, applicants claiming 10-point preference must complete Standard Form (SF) 15, Application for 10-Point Veteran Preference, as well as additional documentation required by the SF-15, such as a VA letter.
How to Apply
Click on the "Apply Online" button on the upper right side of the page. Please Note:
- You must apply for this position online through the 'Apply Online' button and submit required supplemental documents (if they are relevant to you).
- You may submit required documents by uploading them online during the application process.
- The complete application package, including any required documents, is due in the Smithsonian Office of Human Resources on the closing date of the announcement by 11:59 PM Eastern Time.
- If you are unable to apply online, paper applications may be accepted with prior approval of the Contact Person listed below.
Agency contact information
Ryan Stanger
Address
SMITHSONIAN
Office of Human Resources
Washington, District of Columbia 20013-7012
United StatesNext steps
At the end of the application process you will be able to create and save a PDF file that contains your responses to the assessment questions. You may save this file as initial receipt of your application. After the job announcement closes, you will receive an email from the Smithsonian with confirmation of receipt. The Smithsonian receives many applications for each job. Each application is reviewed carefully which may take a few weeks. We will send you an e-mail to update you as we go through phases of the application review process. You may also check your application status by logging into www.usajobs.gov and selecting the tab "My USAJOBS;" e-mailing [email protected]; or by contacting the Office of Human Resources Representative listed.
Additional Information:
- Tips on applying for Smithsonian jobs are available at https://www.si.edu/OHR/howtoapply.
- The Smithsonian does not pay relocation expenses but recruitment incentives may be authorized.
- The Smithsonian embraces diversity and equal employment opportunity (www.si.edu/oeema).
- Selective Service
- New employee probationary period
Required Documents
As a new or existing federal employee, you and your family may have access to a range of benefits. Your benefits depend on the type of position you have - whether you're a permanent, part-time, temporary or an intermittent employee. You may be eligible for the following benefits, however, check with your agency to make sure you're eligible under their policies.
Your application package should include the following documents:
Resume - Your resume can be uploaded and attached to your application or created using the USA Jobs on-line resume builder. Ensure your resume contains the job title (including the occupational series and grade if it is Federal), job-related qualifications, starting and ending dates (month and year), hours worked per week, and salary for each employment period. It is your responsibility to ensure all information is submitted. Failure to include this information may result in disqualification for the position. For assistance with creating a resume, please click here.
Proof of Veteran's Preference - DD214 (Member 4 Copy), if you are a veteran. Additionally, applicants claiming 10-point preference must complete Standard Form (SF) 15, Application for 10-Point Veteran Preference, as well as additional documentation required by the SF-15, such as a VA letter.
If you are relying on your education to meet qualification requirements:
Education must be accredited by an accrediting institution recognized by the U.S. Department of Education in order for it to be credited towards qualifications. Therefore, provide only the attendance and/or degrees from schools accredited by accrediting institutions recognized by the U.S. Department of Education.
Failure to provide all of the required information as stated in this vacancy announcement may result in an ineligible rating or may affect the overall rating.
- The complete application package, including any required documents, is due in the Smithsonian Office of Human Resources on the closing date of the announcement by 11:59 PM Eastern Time.
- The Smithsonian embraces diversity and equal employment opportunity (www.si.edu/oeema).
- Resume - Your resume can be uploaded and attached to your application or created using the USA Jobs on-line resume builder. Ensure your resume contains the job title (including the occupational series and grade if it is Federal), job-related qualifications, starting and ending dates (month and year), hours worked per week, and salary for each employment period. It is your responsibility to ensure all information is submitted. Failure to include this information may result in disqualification for the position. For assistance with creating a resume, please click here.
- Equal Employment Opportunity (EEO) Policy
Fair and Transparent
The Federal hiring process is set up to be fair and transparent. Please read the following guidance.
- Equal Employment Opportunity (EEO) Policy
- Reasonable accommodation policy
- Financial suitability
- Selective Service
- New employee probationary period
- Signature and false statements
- Privacy Act
- Social security number request
- The Smithsonian does not pay relocation expenses but recruitment incentives may be authorized.
- Reasonable accommodation policy
- You must apply for this position online through the 'Apply Online' button and submit required supplemental documents (if they are relevant to you).
- Privacy Act
- You may submit required documents by uploading them online during the application process.
- Benefits The Smithsonian offers a comprehensive benefits package that includes, in part, vacation and sick leave, holidays, health/life insurance, accident insurance, and excellent retirement program options. Please see Benefits at https://www.si.edu/OHR/benefits for a complete description. Flexible Spending Accounts - https://www.fsafeds.com/ Health Insurance - http://www.opm.gov/insure/health/index.asp Leave - http://www.opm.gov/oca/leave/index.asp Life Insurance - http://www.opm.gov/insure/life/index.asp Long Term Care Insurance - http://www.ltcfeds.com Retirement Program - https://www.opm.gov/retirement-services/
- Signature and false statements
- If you are unable to apply online, paper applications may be accepted with prior approval of the Contact Person listed below.
- Social security number request
- Tips on applying for Smithsonian jobs are available at https://www.si.edu/OHR/howtoapply.
- Financial suitability
Required Documents
Your application package should include the following documents:
- Proof of Veteran's Preference - DD214 (Member 4 Copy), if you are a veteran. Additionally, applicants claiming 10-point preference must complete Standard Form (SF) 15, Application for 10-Point Veteran Preference, as well as additional documentation required by the SF-15, such as a VA letter.
- Resume - Your resume can be uploaded and attached to your application or created using the USA Jobs on-line resume builder. Ensure your resume contains the job title (including the occupational series and grade if it is Federal), job-related qualifications, starting and ending dates (month and year), hours worked per week, and salary for each employment period. It is your responsibility to ensure all information is submitted. Failure to include this information may result in disqualification for the position. For assistance with creating a resume, please click here.
If you are relying on your education to meet qualification requirements:
Education must be accredited by an accrediting institution recognized by the U.S. Department of Education in order for it to be credited towards qualifications. Therefore, provide only the attendance and/or degrees from schools accredited by accrediting institutions recognized by the U.S. Department of Education.
Failure to provide all of the required information as stated in this vacancy announcement may result in an ineligible rating or may affect the overall rating.
This job is open to
- The public U.S. Citizens, Nationals or those who owe allegiance to the U.S.
Clarification from the agency
This position is open to all U.S. Citizens or U.S. Nationals.
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