Senior Manager Content Strategy
By Carters Inc. At Atlanta, GA, United States
5+ years in CRM/retention/lifecycle marketing experience in global tech set-ups, with 1-2 years in a Senior Product Manager position
Working knowledge of digital strategy best practices (analytics, user experience, customer journey mapping, SEO, SEM and personalization)
Familiar with Adobe Experience Cloud (Adobe Experience Manager, Adobe Analytics, Adobe Target, etc.) is a bonus
Taking a creative and data-driven approach to drive a unified digital strategy supporting in-store, social, web, email, and mobile experiences
Identifying the trends and technology shaping the future of consumer behavior and implement new strategies for a better user experience
Have 5+ years of experience working for retail or lifestyle apps/platforms, high-profile brands or digital agencies

Are you a creative content strategist with a passion for digital selling? We are looking for a Digital Selling Content Strategy Manager to join our team and help us create engaging content that drives sales. You will be responsible for developing and executing a content strategy that will help us reach our target audience and increase our sales. If you have a knack for creating compelling content that resonates with customers, then this is the job for you!

Overview A Digital Selling Content Strategy Manager is responsible for developing and executing content strategies that will help drive sales and customer engagement for a company’s digital products and services. This role requires a deep understanding of digital marketing and content creation, as well as the ability to develop and execute strategies that will help increase sales and customer engagement. Detailed Job Description The Digital Selling Content Strategy Manager is responsible for developing and executing content strategies that will help drive sales and customer engagement for a company’s digital products and services. This role requires a deep understanding of digital marketing and content creation, as well as the ability to develop and execute strategies that will help increase sales and customer engagement. The Digital Selling Content Strategy Manager will work closely with the marketing, product, and sales teams to create content that will help drive customer engagement and sales. The Digital Selling Content Strategy Manager will be responsible for creating content that is engaging, informative, and persuasive. The Digital Selling Content Strategy Manager will also be responsible for developing and executing strategies to optimize content for search engine optimization (SEO) and other digital marketing channels. Job Skills Required
• Excellent written and verbal communication skills
• Strong understanding of digital marketing and content creation
• Ability to develop and execute content strategies
• Knowledge of SEO and other digital marketing channels
• Ability to analyze data and identify trends
• Ability to work independently and as part of a team
• Excellent organizational and time management skills
Job Qualifications
• Bachelor’s degree in marketing, communications, or related field
• 5+ years of experience in digital marketing and content creation
• Experience with SEO and other digital marketing channels
• Experience with content management systems
• Experience with analytics and data analysis
Job Knowledge
• Knowledge of digital marketing and content creation
• Knowledge of SEO and other digital marketing channels
• Knowledge of content management systems
• Knowledge of analytics and data analysis
Job Experience
• 5+ years of experience in digital marketing and content creation
• Experience with SEO and other digital marketing channels
• Experience with content management systems
• Experience with analytics and data analysis
Job Responsibilities
• Develop and execute content strategies to drive sales and customer engagement
• Create content that is engaging, informative, and persuasive
• Develop and execute strategies to optimize content for SEO and other digital marketing channels
• Analyze data and identify trends
• Work independently and as part