Manager, Digital Advertising Jobs
By PLUS Communications At Arlington, VA, United States
Familiarity with ad servers, like DoubleClick Manager, and DSP’s, like The Trade Desk and StackAdapt. Demonstrated equivalent experience is accepted.
Maintain a positive, can-do attitude with a willingness to go above and beyond assigned responsibilities to learn and grow.
At least 2-3 years of relevant experience in the political or digital spaces. Past agency experience is a plus.
Setting up and managing programmatic buys on demand-side platforms, like The Trade Desk and StackAdapt.
Monitoring daily campaign performance in Excel and proactively communicating with external teams on pacing, audience saturation and KPI performance.
Supporting the broader digital advertising team with reporting, training development, quality assurance checks and more.
Amazon Advertising Strategist - Virtual/Remote
By Envision Horizons At Richmond, VA, United States

Digital marketing buying experience on Google, Meta or other properties

Are you a creative problem solver with a passion for digital advertising? We're looking for a Digital Advertising Strategist to join our team and help us develop innovative strategies to reach our target audience. If you have a knack for analytics and a drive to stay ahead of the curve, this could be the perfect opportunity for you!

Overview A Digital Advertising Strategist is responsible for developing and executing digital advertising strategies for clients. They work with clients to create campaigns that are tailored to their specific needs and goals. They must be knowledgeable in the latest digital advertising trends and technologies, as well as have a deep understanding of the target audience. Detailed Job Description A Digital Advertising Strategist is responsible for developing and executing digital advertising strategies for clients. They work with clients to create campaigns that are tailored to their specific needs and goals. They must be knowledgeable in the latest digital advertising trends and technologies, as well as have a deep understanding of the target audience. They must be able to analyze data and create reports to track the success of campaigns. They must also be able to develop creative strategies to reach the target audience. Job Skills Required
• Knowledge of digital advertising trends and technologies
• Ability to analyze data and create reports
• Ability to develop creative strategies
• Excellent communication and interpersonal skills
• Knowledge of SEO and SEM
• Knowledge of web analytics tools
• Knowledge of social media platforms
• Knowledge of HTML and CSS
• Knowledge of web design
Job Qualifications
• Bachelor’s degree in marketing, advertising, or related field
• At least 3 years of experience in digital advertising
• Knowledge of digital advertising trends and technologies
• Knowledge of SEO and SEM
• Knowledge of web analytics tools
• Knowledge of social media platforms
• Knowledge of HTML and CSS
• Knowledge of web design
Job Knowledge
• Knowledge of digital advertising trends and technologies
• Knowledge of SEO and SEM
• Knowledge of web analytics tools
• Knowledge of social media platforms
• Knowledge of HTML and CSS
• Knowledge of web design
Job Experience
• At least 3 years of experience in digital advertising
Job Responsibilities
• Develop and execute digital advertising strategies for clients
• Analyze data and create reports to track the success of campaigns
• Develop creative strategies to reach the target audience
• Monitor campaigns and adjust strategies as needed
• Collaborate with other departments to ensure campaigns are successful
• Stay up-to-date on the latest digital advertising trends and technologies