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Social Media Strategist Jobs
Company | ICUC |
Address | Farmers Branch, TX, United States |
Employment type | FULL_TIME |
Salary | |
Category | Marketing Services |
Expires | 2023-07-26 |
Posted at | 10 months ago |
Company Description
- Excellent written and verbal communication skills with engaging presentation skills.
- Strong sense of account ownership and pride in work.
- Strong decision-making skills coupled with good judgment.
- Proven history of developing new, sustainable processes.
- High level of accuracy and attention to detail.
- Good sense of decorum and brand appropriateness.
- Strong time management skills with the ability to plan, prioritize, monitor, and respond to changes quickly.
- Resourcefulness and a can-do attitude that thrives in an entrepreneurial, fast-paced environment.
- Charisma and willingness to mentor others and showcase best practices to a team of world-class Strategists.
- Cooperative and network oriented.
- Friendly, diplomatic, and a composed self-starter with the willingness and desire to take initiative and get the job done.
- Develop content pillars and social calendars aligned with KPI’s, business objectives, corporate priorities, and overarching marketing and social. Research, craft, and publish interactive, thoughtful, intelligent, and provoking content that encourages community participation. Help identify influencers and seek user-generated content if appropriate for clients.
- Define and improve community management and content development processes. Proactively escalate issues, trends, opportunities, and insights through the relevant channels in a timely manner.
- Lead the organic development and growth of various communities and social media activities across the client’s social ecosystem.
- Generate strategies to achieve and improve clients' business and communications objectives, with a data-first mindset.
- Proactively provide clients with thought leadership, recommendations, and education on ICUC capabilities.
- Analyze performance results using statistical techniques and analytics tools and translate that data into actionable insights.
- Act as a consultant regarding technological and social innovations ensuring best practices and thought leadership that may impact the client’s strategy & business in the short and long term.
- Maintain an active presence within necessary tools and social platforms to discuss and advise clients on platform-specific concerns, abilities, and best practices concerning platform and DEI standards.
- Lead client meetings, be it weekly, monthly, quarterly, project-specific, etc.
- Adopt and educate on up-and-coming platforms and technology.
- Proactively provide updates on account health to Growth/Client teams as needed
- Act as a resource to help fuel organic business growth for ICUC. Work with Growth and Client teams on renewals/account changes as required.
- Help create case studies of delivered work to use as training and development materials for clients and other teammates to leverage.
- Go above and beyond client and company expectations, bringing fresh and new ideas to leaders and always question the status quo.
- Share inspirational and educational resources within strategy and other departments
- Provide real-time, strategic recommendations for trends/events to the Customer Success team.
- Be present in team chats, participating in weekly meetings, quarterly trainings, and other education sessions.
- Knowledge of past and current social media trends, marketing, and business strategies.
- Experience in Social Media Management Systems like Hootsuite, Sprinklr, and Khoros.
- Experience with content creation (Shoot and Edit video/photos), content review & publishing, copywriting, social listening, and performance reporting.
- Must be located in Baton Rouge LA, or Atlanta GA.
- Must be proficient in both speaking and writing in English.
- 5+ years of social media community and reporting experience required. Proficient computer literacy proven through work experience in software applications, spreadsheet tabulations, and Microsoft Office Suite.
- The candidate will be required to successfully undergo a Criminal Record Check.
- Must have Twitter, Facebook, Instagram, LinkedIn and TikTok accounts; be a regular user on them; and be knowledgeable of other social media channels.
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