Social Media Specialist Ii

Who We Are
The Atlanta Community Food Bank is working to end hunger in our community with the food, people and big ideas needed so that no one worries about where their next meal is coming from. Since 1979, we’ve been providing food for a growing network of nonprofit partners – including food pantries, community kitchens, childcare centers, night shelters and senior centers. We currently serve more than 700 partners in 29 counties across metro Atlanta and north Georgia.
Where You’ll Work
Marketing / Development
About The Role
The Social Media Specialist reports to the Manager, Communications and will work collaboratively to coordinate the organization's social media presence. The role involves compiling social media content that aligns with the organization's brand and strategy and staying current with industry trends and best practices to enhance Food Bank’s digital presence. The Social Media Specialist will be responsible for creating, curating, and publishing content, as well as capturing the voice of Food Bank in social media post copy.
What You’ll Do
Maintain Social Media Accounts

• Oversee day-to-day social media accounts including Facebook, Twitter, Instagram, LinkedIn, and other relevant platforms.
• Monitor and respond to social media inquiries, comments, and messages in a timely and professional manner.
• Maintain relationship with Feeding America to align with their communication strategy.

Social Media Data Analysis Via Insights

• Implement social media strategies in collaboration with the Manager, Communications to increase brand awareness and engagement.
• Track, review and report social media metrics to improve engagement.

Content Creation

• Create and maintain social media calendar.
• Create and maintain additional pages for upcoming Food Bank initiatives.
• Create and curate creative and engaging content such as graphics, copy, photos, videos.
• Collaborate with other departments to ensure consistent messaging and branding across all channels.

Our Inclusive Hiring Process
At the Atlanta Community Food Bank, we are dedicated to building a diverse and inclusive workplace. We understand that skills can be gained through a variety of experiences – educational, work, and lived. Towards that end, our Inclusive Hiring process is grounded in a skills-based hiring approach. That means, we are looking for resumes that demonstrate key transferrable skills that can be applied to our job roles to support both our mission and culture.
Key Competencies we look for in All our Food Bankers are:

• Customer Focus
• Accountability
• The Ability to Navigate Change
• Decision Making

If you’re excited about this role and can clearly demonstrate these and the other skills named below, we encourage you to apply.
What You’ll Need: Skills and Experience your resume should demonstrate:

• Strong attention to detail and ability to multitask
• Excellent written and verbal communication skills
• Strong working knowledge of all social media platforms including the features and functionality and awareness of emerging platforms
• Strong data reporting skills and experience using social media analytics tools for storytelling and to support decision making
• Familiarity with Canva, Adobe Suite, Sprout Social or similar scheduling tools
• Creative mindset and ability to produce engaging multimedia content

Even Better If You Have

• Knowledge of paid social.
• Ability to read, write and speak in a second language, preferably Spanish.
• Keen eye for photography.

And You'll Love This Position If

• You have an entrepreneurial spirit and enjoy coming up with creative ideas and developing action plans to drive goal execution and goal attainment
• You want to work in a positive environment where differences are valued.
• Are a strong, effective coach and motivator and have proven success in developing team members

There May Be Some Physical Demands And Travel
The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Employee is routinely required to lift 25 lbs.
• Expected travel time for this position is up to 30% per year.

Expectation
We are committed to providing employees with an environment of mutual respect in which the values of Diversity, Safety, Continuous Improvement, and Hard work are supported and encouraged. We work diligently to engender fairness, responsibility, trustworthiness, and teamwork to advance our mission: To fight hunger by engaging, educating, and empowering our community.
Final Thoughhts
Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At the Atlanta Community Food Bank, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
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