Senior Influencer Strategist Jobs

Dagger is a close-knit group of deeply driven, passionate, innovative thinkers, makers, and doers. We’re looking for another stellar addition to our team to help us cultivate ideas and achieve our goal of being the most compelling Atlanta-born agency the industry has ever seen.

As the Senior Influencer Strategist, you’ll bring influencer leadership to Dagger by applying a strategic mindset and deep knowledge in the influencer space. Under management of the VP, Media the Senior Influencer Strategist will be responsible for day-to-day influencer management activities in the form of sourcing, briefing, and leading influencer brand campaigns. This role will cultivate influencers as brand advocates, content creators, and content promoters as well as build strategic plans that focus on a melding of creative storytelling and cultural relevance.

If you’re really good at:

• Maintaining ongoing influencer budget and reconciliation of paid media promotion
• Asking thoughtful questions – and LOTS of them!
• Monitoring influencer content to ensure compliance with brand voice and guidelines
• Maintaining regular communications between the brand and influencers including feedback on content
• Building and maintaining relationships with influencers, talent agencies and internal agency counterparts
• Keeping a pulse on emerging influencer trends across social media channels
• Making process recommendations, applying the media company mindset for clients and for Dagger
• Constructing and presenting influencer strategies for always-on activations and campaigns including objectives, messaging, channels, influencer tiers and media spend
• Sourcing and negotiating contracts with influencers
• Developing creative briefs for our internal team that inspire unique ways to engage influencers on behalf of brands
• Consolidating influencer creative files for batch client approvals
• Collaborating with analytics to present campaign results
• Creating comprehensive influencer content calendars
• Leading weekly meetings, presenting campaign recommendations, influencer selects, briefs and campaign results to internal teams and client

And you have:

• Familiarity with basic accounting/math principles
• Experience managing programs with influencers with small to large followings
• 5-7 years of professional experience in influencer management
• Bachelor’s Degree preferred
• Strong planning and organizational skills
• Experience managing multiple, competing priorities, duties and/or projects
• Strong communication skills and attention to detail
• Experience analyzing data to deliver on KPIs

…we’d love to meet you. Apply today!

Don’t meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every qualification. At Dagger, we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Benefits

Join an award-winning team named 2022 Ad Age Small Agency of the Year (Gold, Southeast), 2020 Ad Age Small Agency of the Year (Silver, Southeast), Ad Age’s 2021 Best Places to Work, and consecutively listed in Adweek’s 100 fastest-growing agencies (2019, 2020).

• Paid Parental and Adoption/Caregiver Leave.
• Continuing Education stipend.
• Company-wide social events like Happy Hours, retreats, and more!
• Focus Fridays.
• Dog-friendly office in Atlanta’s Historic Old Fourth Ward with direct access to the BeltLine.
• On-site cafe in addition to complimentary snacks and beverages.
• Comprehensive health & wellness benefits and generous paid time off.

Who We Are

Dagger is a full-service creative agency leading the way in Atlanta. Driving clients’ business outcomes with a nimble, media-company mindset, we innovate new ways to capture attention by distributing valuable content across media. Butter.ATL, Dagger’s in-house media company (a 2020 Webby Award honoree), is Atlanta’s definitive culture channel and a sought-after stage for the city’s cultural icons. Equipped with in-house content production capabilities, Dagger offers brand and content strategy, storytelling, campaign thinking, media connections, and more.