Paid Media Manager Jobs

About You:

You are inspired to create and optimize campaigns to generate leads and drive sales for our clients. You demonstrate expertise in paid media buying across channels like search/GLSA, social, programmatic display, and OTT, and have experience purchasing leads through third-party affiliates. You have a strong grasp of current marketing trends and strategies and can develop integrated marketing plans that maximize quality of marketing generated (e.g. sales) based on a complex ecosystem of data and analysis. You thrive in a culture that is analytical, nimble, collaborative, and creative in problem-solving.

Does this sound like you? If so, Level Agency is currently looking for a Paid Media Manager to further their career with our team.

About Us:

At Level, we use the scientific method to drive effective performance marketing campaigns for our clients. Everything from media planning to the ad creative is done with methodical care. Our cross-functional teams use a “Test. Learn. Grow.” framework that allows them to act with urgency and quickly adapt to the ever-changing world of performance marketing. This nimbleness and willingness to rethink what we know leads to better decision-making—and the confidence our clients need to pursue bold ambitions.

Recently ranked on the Inc. 500's Fastest-Growing Private U.S. Companies and one of Pittsburgh's Best Places to Work, Level delivers powerful and comprehensive online solutions including multi-channel digital marketing, search engine optimization, lead generation, website development, ROI reporting, and much more.

Level is an equal opportunity employer, a Military Friendly® partner, and we value diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

About the Position:

The Paid Media Manager will be part of a cross-functional team of performance marketers and will contribute to strategic and tactical online media buying and planning for their assigned clients. The successful candidate will own media performance while leading media analysts toward the business objectives. This role reports to a Cross-Functional Digital Marketing Team Lead. The salary range for this position is $60k - $80K.

We are interested in every qualified candidate who is eligible to work and will perform the work in the United States. We are not able to sponsor visas.

Your Impact: 

• Ownership: You are highly skilled in building and managing paid media campaigns.
• Collaboration: You thrive at collaborating effectively with cross-functional teams, including creative, analytics, and account management, to ensure campaign goals are aligned and met. You have strong interpersonal skills and the ability to communicate effectively with colleagues and clients are essential.
• Leadership & Knowledge: You serve as a media expert and guide support for a cross-functional team of performance marketers as it relates to media strategy, optimization, and management.
• Coaching: You mentor and support direct reports to expand their capabilities and individual success.
• Strategic: You have a great talent for analyzing business problems with a curious mindset. This allows you to create media initiatives that utilize multiple channels to effectively address the challenge
• Strong Data Storyteller: Your curious, analytical approach extends to leverage data to tell a performance story to clients. This is supported by data visualization.

Requirements

• Proven paid media management experience, managing successful targets beyond leads (e.g. MQLs, sales)
• Experience in media buying automation/AI and paid media revenue attribution.
• Strong expertise in maximizing Google Search performance and driving effective bid strategies based on capacity/demand.
• Specific platform and strategic knowledge in the following: Google Ads, Bing, Meta/Facebook/Instagram, LinkedIn, Snap, TikTok, DV360, OTT.
• A passion for keeping up to date on industry trends and best practices, with the ability to share insights with both internal and external stakeholders to drive continuous improvement.
• Specific analytics and reporting knowledge in the following: Google Analytics (UA and GA4); Google Tag Manager & tag

Benefits

• 11 annual paid holidays
• Career advancement opportunities
• Remote work from anywhere in the US with an internet connection
• 401k plan with 3% employer contribution
• 15 PTO days + 1 additional day per year of service
• Employee appreciation programs
• 20 Days of Paid Parental leave benefit after 1 year of full-time service
• Summer Fridays
• Great medical benefits including vision and dental
• Performance reviews every six months