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Marketing Director Jobs
Company | Capacity |
Address | North Brunswick, NJ, United States |
Employment type | FULL_TIME |
Salary | |
Expires | 2023-06-03 |
Posted at | 1 year ago |
Are you a marketing mastermind looking for your next big challenge? Look no further than Capacity LLC, we are seeking a Director of Marketing to lead our team in developing and executing our marketing strategy.
Capacity LLC is a fast-growing and dynamic third-party logistics (3PL) company that provides a wide range of supply chain solutions to clients across industries. Our mission is to help our clients succeed by providing innovative solutions, exceptional service, and a commitment to excellence. To do this, we have offices in New Jersey, Indiana, California, and presence in the UK and India.
As the Director of Marketing, you will have the opportunity to flex your creative muscles and lead a team in creating and implementing innovative marketing campaigns that drive real results.
Why will you be responsible for?
You will:
- Devise and optimize a LinkedIn marketing strategy for the organization, proposing, and selecting industry trade shows, and optimizing our strategies and programs for organic and paid search using best practices and A/B testing methodologies.
- Implement best practices for our renewed website design, from calls to action and conversion to structure, navigation, content, tools, resources, user experience, and interface.
- Work closely with our sales team to focus on campaigns and strategies to attack the bottom of the business development funnel, creating exciting opportunities to convert leads into loyal customers.
- Manage our overall marketing team and budget, determine KPI goals for all relevant marketing initiatives, and perform and maintain a competitor analysis to stay ahead of the curve.
- Plan and execute email campaigns for sales and marketing initiatives, working with our team of designers and agencies to create engaging content and images, implementing best practices to improve open, click-through, unsubscribes, bounce and delivered rates.
And of course, you will test, test, test to ensure that we are continuously improving our marketing strategies and tactics.
You will work together with the Chief Commercial Officer (currently our CEO as interim CCO) to inspire and lead with an amazing command of words and visuals and will also take chances with a "just do it!" attitude.
What do you need to succeed in this role?
You will need:
- Proven track record of successful marketing campaigns, excellent communication, leadership, and organizational skills, and strong analytical and problem-solving skills.
- Adept at multitasking and managing multiple projects at once, creative thinker with a passion for taking risks and pushing boundaries, with the ability to work independently and take initiative.
- Bachelor's degree in Marketing or a related field (Master's degree preferred), between 5 and 10 years of experience in marketing with at least 5 years of experience managing a team.
If you are ready to take on this exciting challenge, we want to hear from you! We offer a competitive salary and benefits package, as well as the opportunity to work with a fun and dynamic team that is passionate about driving real results.
So, what are you waiting for? Submit your resume and a cover letter outlining your qualifications and why you are the ideal candidate for this position today!
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