Marketing Communications Specialist Jobs

Job Title: Communications Coordinator

Client Location: (onsite 3x/week)

Starting: May 2023

Salary/Pay Rate: $55 - $62/hr

Hours: Part Time 24 hours a week onsite

Duration: 6+ months to start

:

***This is a ONSITE role and requires candidates to be on-site, CT 3 days/week**

Are you a seasoned marketer with a passion for data and a drive to deliver high-quality communications? Our client's Pharmacy team is looking for a Campaign Manager to lead the execution of customer communications that support specific earnings goals. In this Consultant role, you will work closely with Product, Clinical, Operations, Provider Operations, and Marketing teams to execute the communication strategy for plan benefit and/or network related changes. You will be responsible for managing data components, reviewing letter outputs, reconciling inputs and outputs, and coordinating with print/mail vendors to ensure timely production of letters.

What you will do - the details:

• Assist in testing associated with I.T. changes to programs or communications.
• Execute the communication strategy for plan benefit and/or network related changes.
• Review enrollment in Pharmacy elections related to communications. If client information is missing, research and complete.
• Execute the process to leverage input lists to implement targeted customer communications related to Pharmacy Benefit Plan changes, such as formulary management updates and pharmacy network changes. Leverage analytical and data skills.
• Lead the work status / campaign coordination meetings within the department.
• Use Messagepoint content management application to self-serve editing existing templates.
• Lead the quality execution of customer (or provider) communications to support specific earnings goals for our client's Pharmacy in partnership with their Product, Clinical, Operations, Provider Operations and Marketing teams.
• Partner with Marketing team members to assist in letter review, set up and testing prior to production sign off.
• Document the business requirements for campaigns that will be coded and developed by the campaign management data team.
• Reconcile campaign inputs and outputs, identify gaps, follow-up for resolution on data issues.
• Scope of responsibility will range from managing input data files, reviewing letter outputs and partnering with peers to understand communication needs.
• Interact with Pharmacy Implementation Managers and Clinical Account Managers to understand client intent in regard to Pharmacy plan elections, including formulary drug list and pharmacy network changes.
• Partner with Clinical team to review client and drug list inputs which drive campaign targeting.
• Work at a detailed level with key matrix partners to support outbound communications.
• Coordinate with print/mail vendors to ensure timely production of letters.
• Assist in ensuring quality alignment of output data file with campaign requirements.
• Audit data to facilitate quality control for segmented target lists and reviewing samples from print/mail partner vendors. Reconcile variable data on letters back with the data file.
• Manipulate data files using Alteryx, Excel, MS Access to manage and evaluate data components of inputs and outputs that define the targeting rules to reach customers.
• Compile campaign inputs such as client account information, drug lists, pharmacy lists, etc.
• Coordinate multiple facets of personalized communications including, but not limited to, customer communication content, client enrollment data, data pull process and campaign results. Communications dynamically populate customer-specific data.

What you will bring:

Ideal candidates will have a collaborative spirit paired with the desire and confidence to work independently. You will be able to lead meetings and have ability to make quality decisions in ambiguous situations. Follow-through and sense of urgency is expected.

Wondering if you should apply? Here are the Must Have Qualifications:

• Campaign management execution.
• Ability (and desire) to dive deep into data, including quality control and review of test data to ensure reliable execution of campaigns and communications.
• High comfort level with data; experience with Excel or other technical applications such as Alteryx or MS Access.
• Strong interpersonal skills and ability to work across a highly matrixed environment.

Profile:

• Strong understanding of PBM landscape and formulary management.
• Customer insight/experience skills.
• 5+ years of experience in consumer engagement, data tracking or marketing organization
• Knowledge of PBM, Pharmacy and/or Health Plans business model and benefit plan design is beneficial
• Operational understanding of direct marketing and targeted mailing activities.
• Campaign management execution.
• Bachelor’s Degree with Marketing, Business or Finance major preferred. HS/GED required
• Consumer engagement and behavioral change.

Skills + Abilities:

• Strong interpersonal skills and ability to work across a highly matrixed environment.
• Familiarity with database structures and light SQL desired though not required.
• Positive and team-oriented attitude and approach to getting work done.
• Consumer-orientation.
• Successful candidates will be required to pass a drug test, background check Successful candidates will be required to pass a drug test, background check
• Familiarity with content management applications (CMA) such as Messagepoint, Smart Communications, OpenText Exstream, DocuSign, etc., is a plus although not required.
• Experienced with Systemware Xnet/XPTR and IBM FileNet document ingestion processes.
• Ability to research and analyze to solve problems from a practical perspective.
• High comfort level with data; experience with Excel or other technical applications such as Alteryx or MS Access.
• Auditing data for quality implementation in file creation.
• Detailed solution identification & development.
• Detail and process-oriented with strong organization and tracking skills; quality mindset with reliable results as focus.
• Ability (and desire) to dive deep into data, including quality control and review of test data to ensure reliable execution of campaigns and communications.