Manager, Athlete Marketing Jobs

Red Bull gives wings to people and ideas. In this role, you will enable our athletes to progress in their sport and fulfill their dreams, reporting directly to Sr. Manager, Sports Marketing. You will bring the global brand of Red Bull to life on a regional level through athletes, athlete projects, and athlete marketing initiatives. You will build and control Red Bull's presence in the region's sports universe by leveraging branded athletes as tools to expand the consumer base and create clear brand points of differentiation.

RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

• ATHLETE MARKETING Set individual athlete goals and target outcomes aligned with international and national sports marketing strategy Find new talent and ensure the best US athletes are on the radar and poised to be on the roster Create a marketing, communication, and performance plan for each managed athlete Create custom branding solutions for each managed athlete, driving ongoing design/visibility and execution Negotiate athlete agreements and contracts - including performance expectations and goals, retainer, bonus, branding rights, availability, schedule, and usage rights Conceptualize and implement innovative and "sport-changing" athlete projects that bring the athlete and brand personality to life through comprehensive consumer outcome Promote external communication of branded and on-message athlete stories through collaboration with internal partners communications, digital, and Red Bull Media House - across multiple platforms - editorial communications, social media, and partners Proactively leverage and use international athletes traveling and competing in the region Partner with Regional Sports Marketing and Sports Event Marketing teams to operate a "Friends of Red Bull" program with important opinion leaders in the region's sports universe that builds an authentic product and brand connection Work with athlete's "circle of trust" and partners to create additional outcome and opportunities to extend the product and brand message Plan, set, and control assigned budgets
• ATHLETE PERFORMANCE MANAGEMENT Implement baseline goal setting, planning, and performance management for each managed athlete Track, evaluate and manage bi-annual sports and marketing goals with each athlete Individually access and evaluate each managed athlete's career plan and professional surroundings (trainers, coaches, agent, family, other team managers, terrain, off/on season, equipment, and innovations) Integrate appropriate and creative performance solutions to an athlete's program Ensure each managed athlete is knowledgeable about product usage and the brand Create realistic performance parameters for the term of each athlete agreement and track and evaluate the ongoing results Recognize/evaluate athlete performance problems and propose solutions or termination plans
• ADMIN/DAY TO DAY WORKFLOW Service athletes Collaborate and work in team environment with other AMMs, SMMs, and company partners Manage athlete budgets and assigned projects Work with risk management and legal departments to facilitate all necessary agreements with outside parties according to Red Bull standards. Support region's Sports Marketing Manager, team, and HQ Director of Athlete Marketing in building annual business plans

EXPERIENCE

Your areas of knowledge and expertise

that matter most for this role:

• Background in planning, organizational, and project management competencies
• English, additional languages an advantage
• Experience with exposure and involvement with multiple sport scenes and playgrounds
• In-depth knowledge of sports management and sports industry
• 5+ years sports marketing experience
• Bachelor's degree preferred or experience in lieu of degree
• Can demonstrate - openness to new scenes, ideas, processes, innovation, and possibilities

• Benefits eligible
• Travel 20-30%
• Permanent

WHERE YOU'LL BE BASED

Santa MonicaCalifornia, United States

United StatesRed Bull North America

JOIN THE TEAM