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Global Director, Social Media And Community
Company | Keeper Security, Inc. |
Address | Chicago, IL, United States |
Employment type | FULL_TIME |
Salary | |
Category | Software Development |
Expires | 2023-09-04 |
Posted at | 9 months ago |
Description
- Keep up with the ever-changing social media outlets, design tools, applications and trending tactics
- Track specific campaigns, as well as broad social media performance. Set specific objectives; understand, track and meet KPIs; and provide regular reporting to leadership
- Align content with audience demographics and business goals for each platform
- Coordinate and/or conduct photo and video shoots for social media
- Maintain community management for all social media channels, responding to comments, messages and other customer inquiries in a timely manner
- Develop and implement platform-specific social media strategy and editorial calendar for both organic and influencer content. Oversee, develop and execute cohesive design/look and feel, and content strategy for each of Keeper’s profiles
- Strategize and develop timely influencer campaigns to align with product announcements and marketing initiatives
- Uphold Keeper’s brand aesthetic across all platforms and content, while maintaining a social-first, data-driven approach to content creation
- Define strategy and lead execution of a comprehensive influencer marketing program to build brand awareness and drive tangible business impact
- Plan, create and publish engaging content daily (e.g. original text, photos, videos, etc.)
- Suggest and implement new projects to develop brand awareness, such as promotions and competitions
- Conduct social listening to assess trends and competitor landscape
- Collaborate with marketing, communications and other staff to generate original social media campaigns and content
- Self starter with exceptional drive and ability to collaborate across teams
- Excellent written and verbal communication skills
- Ability to multitask and work under tight deadlines
- 4-year degree in a relevant field or equivalent experience
- Ability to break down complex concepts into conversational, engaging and easy-to-understand language
- 5+ years of proven work experience in social media or community engagement marketing
- Experience developing and executing a strategic social media plan
- Hands-on experience creating and executing creative content (text, image and video)
- Experience with social media monitoring and posting platforms such as Sprout Social
- In-depth knowledge of social media platforms (TikTok, LinkedIn, Instagram, Facebook, etc.)
- Ability to design content, with basic shooting and editing skills for photo and video
- Experience in the cybersecurity or technology space
- Medical, Dental & Vision (inclusive of domestic partnerships)
- 401K (Roth/Traditional)
- Employer Paid Life Insurance & Employee/Spouse/Child Supplemental life
- Competitive base, stock options with above market annual bonuses
- Voluntary Short/Long Term Disability Insurance
- A generous PTO plan that celebrates your commitment and seniority (including paid Bereavement/Jury Duty, etc)
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