Director, Patient Engagement Jobs

Strive Health

Strive Health is built for purpose- to transform a broken kidney care system. We are fundamentally changing the lives of kidney disease patients through early identification and engagement, comprehensive coordinated care, and home-first dialysis. Strive’s model is driven by a high-touch care team that integrates with local providers and spans the entire care journey from CKD through ESRD, leveraging comparative and predictive data and analytics to identify patients at risk. Strive Health’s interventions significantly reduce the rate of emergent dialysis crash, cut inpatient utilization, and significantly improve patient outcomes and experience. Come join our journey as we create THE destination for top talent in the Healthcare community and set a new standard for how kidney care should be done.

Director, Patient Engagement

We are looking for enthusiastic and talented individuals who thrive on challenge and change, and who want to make a difference through the delivery of results.

The Director, Patient Marketing will play a critical role developing and implementing strategic plans designed to increase patient awareness and engagement. This person will collaborate closely with various Strive Health teams and vendors to develop messaging, branding, creative, patient tools, and multi-channel campaigns. This position requires an in-depth knowledge of targeted print and digital channel marketing to drive patient education and brand adoption. This creative, analytical, and highly collaborative role will bring innovative thinking and ideas to help drive patient engagement with measurable results. This person should build on early patient marketing success by creating a business case based on quantitative results to expand and grow the patient marketing function.

This is a highly visible role in the organization, reporting to our VP/Head of Marketing with a dotted line to our Senior VP of Operations.

Essential Functions

• Measurement: Develop and track relevant and measurable KPIs that support brand and patient strategies and demonstrate business impact.
• Collaboration: Strong team player with demonstrated ability to lead, partner and collaborate with experts from a wide range of cross-functional areas.
• Content Marketing: Creates content for patient marketing collateral, website, email, social media, and other initiatives. Maintains a directory and inventory of DTC/Patient support materials, ensuring all resources are current and accurate, and coordinates the creation of new materials as needed.
• Brand Planning: Play a critical role in shaping brand strategy, identifying key intervention points along the patient journey and helping to rally the organization to deliver against that plan.
• Innovation/Strategic Planning: Work with cross functional teams to translate deep patient/consumer insights into actionable strategies and messages designed to identify, educate and activate patients. Co-develop and incorporate innovative consumer/patient strategies, programs and tactics into patient engagement plans.

Minimum Qualifications

• 6-8+ years of marketing experience
• Internet Connectivity - Min Speeds: 3.8Mbps/3.0Mbps (up/down): Latency
• 3+ years creating and managing multi-channel, patient-focused campaigns
• Familiarity with content management systems (CMS), customer relationship management (CRM) tools, web conferencing tools, project management systems, and expert-level proficiency with Microsoft Word, PowerPoint and Excel

Preferred Qualifications

• Proficient in making key business choices and leading implementation across a matrixed environment
• MBA or Bachelor's degree in marketing, advertising, or communications.
• Ability to effectively influence, collaborate, and communicate with internal stakeholders among all levels within the organization, as well as with external business partners
• Keen awareness of current and evolving media trends, technology, and landscape of DTC marketing channels and ability to assess ROI from each opportunity.
• Proven experience managing marketing budgets.
• Highly organized, with the ability to be flexible, strategic, and work under pressure

Annual Salary Range: $126,700.00-$158,400.00
Strive Health offers competitive compensation and benefits. An annual performance bonus, determined by company and individual performance, is available for many roles and aligned to Strive Health guidelines.
COVID Policy: As a healthcare organization, the safety of our Strivers, partners, patients, and communities is critical to our work and aligned to our first core value, Care For Others First. All new Strivers must be fully vaccinated for COVID–19 or will be required to request and obtain an approved medical or religious exemption prior to joining Strive, and otherwise comply with COVID-19 policies.
Beware of Scams: Please ensure your application is being submitted through a Strive Health sponsored site only. Our emails will come from @strivehealth.com email address. You will NEVER be asked to purchase your own employment equipment. You will also NEVER be asked to submit personal information except through Greenhouse or Rippling in connection with our application process. If you experience fraudulent activity, please contact local law enforcement or your state attorney general.
Strive Health is an equal opportunity employer and drug free workplace. At this time Strive Health is unable to provide and work visa sponsorship. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. Please apply even if you feel you do not meet all qualifications. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to [email protected]
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