Creative Strategist Jobs

Creative Strategist :

Title:Creative Strategist

Company: Kindred

Location: LA / New York / Remote

Job Type:Full-time

Kindred is a boutique creative agency that was born in a time of monumental change.We are a detailed-obsessed, people-first operation determined to do things differently. We work with brands to efficiently and precisely identify their audiences and facilitate meaningful connections through multi-channel strategy and a forward-thinking creative output.

We’re on a mission to prove that we can generate groundbreaking work that exceeds our partners’ expectations without losing sight of what’s important in this world. Human connection. Empathy. Joy.

We work with a diverse range of clients to create impactful and innovative campaigns that connect with audiences on an authentic level. We are fierce believers in the power of conscientious collaboration to inspire change and build meaningful relationships between brands and consumers.We’re good people determined to make great work, and we are seeking a creative strategist to join our team!

We are seeking a talented and experienced Creative Strategist to join our team at Kindred. As a Creative Strategist, you will be responsible for developing and executing strategic concepts and campaigns for our diverse range of clients. Your role will be pivotal in bridging the gap between our clients’ objectives and our agency’s creative execution. If you are a strategic thinker with a passion for innovation ideas and a deep understanding of music, sport and culture we look forward to meeting!

Responsibilities:

• Foster a collaborative and creative work environment by working closely with cross-functional teams, including account management, creative, and production.
• Conduct market research, including surveys, focus groups, and data analysis, to gather insights and validate creative concepts.
• Collaborate with clients and internal team members to understand business objectives, target audience, and market trends.
• Monitor campaign performance, gather data, and analyze results to measure the effectiveness of creative strategies and recommend optimizations.
• Provide guidance and mentorship to junior team members, when applicable.
• Share insights and knowledge within the agency and contribute to the agency's thought leadership initiatives.
• Act as a key point of contact for clients, building strong relationships and maintaining regular communication.
• Provide guidance and strategic input during the creative production process, ensuring the final deliverables align with the agreed-upon strategy.
• Translate client briefs into creative strategies that align with the client's goals and effectively communicate their message.
• Stay updated on industry trends, competitor activities, and consumer behavior to inform strategic decision-making.
• Participate in new business pitches, contributing strategic insights and creative thinking to win new clients and projects.
• Present and explain creative strategies, ideas, and campaign concepts to clients, ensuring alignment and obtaining feedback.
• Stay abreast of industry trends, emerging technologies, and best practices in creative strategy and marketing.
• Generate innovative and compelling campaign concepts, messaging, and brand positioning based on strategic insights.
• Conduct thorough research and analysis to develop thoughtful strategic recommendations for creative campaigns.
• Create clear and inspiring briefs for the creative team, ensuring they have a comprehensive understanding of the strategic objectives, target audience, and key messages.
• Prepare and deliver engaging presentations to clients, showcasing creative concepts and strategies.
• Collaborate with the internal creative team, to develop and execute integrated campaigns across various channels such as digital, social media, print, and experiential.
• Establish key performance indicators (KPIs) and metrics to evaluate campaign success.

Qualifications:

• Experience working across multiple channels, including digital, social media, print, and experiential.
• Strong strategic thinking and analytical skills, with the ability to translate insights into actionable creative concepts.
• Demonstrated ability to develop innovative and effective campaign strategies.
• Proven experience as a Creative Strategist or similar role within a creative agency or marketing environment.
• Team player with excellent collaboration skills and the ability to work effectively with cross-functional teams.
• Proficiency in using industry-standard tools and software for research, analysis, and presentation purposes.
• Excellent communication and presentation skills, with the ability to effectively convey complex ideas to clients and internal teams.
• In-depth knowledge of market research techniques and data analysis.
• Passion for creativity, marketing trends, emerging technologies, sports, culture and music.
• Strong project management and organizational skills, with the ability to meet deadlines in a fast-paced environment.

Benefits + Perks:

• Unlimited PTO Policy
• We pay 50% coverage for medical, 100% coverage for dental and vision
• Paid parental leave to allow you to spend time with your growing family
• Paid holidays, end of the year company wide rest + recovery break
• Work From Home Stipend
• Summer Fridays
• Kindred is a remote-first company

At Kindred, we firmly believe that diversity and inclusion are integral to our core values. Our mission is to foster an environment that champions conscientious collaboration and innovation, and we understand that this can only be achieved through the diversity of our team. We are committed to hiring, nurturing, and retaining team members who reflect the unique perspectives of our clients and their consumers.

As an Equal Opportunity Employer, we are dedicated to creating a workplace that is welcoming and inclusive to individuals from all backgrounds. We recognize that our success is directly linked to the diversity of our team and the perspectives they bring to the table. We strive to promote an environment where everyone feels valued, respected, and empowered to contribute to our shared goals.