Communications And Engagement Director

Position Title

COMMUNICATIONS and ENGAGEMENT DIRECTOR

Reporting to the Chief Innovation Officer, the Communications and Engagement Director is responsible for managing the development and implementation of the City's communication and engagement strategies, policies, and initiatives. The focus of the position and the team is to express the voice and brand of “the City”. The Director and team work closely with other City departments to ensure consistent and effective engagement, messaging, branding, and tools supporting communications and engagement.

Typical Duties

• Acquires, disseminates, and distributes any communication materials from all city departments on a weekly basis.
• Conducts regular assessments and evaluations of engagement strategies and initiatives to measure their effectiveness and make data-driven improvements.
• Oversees the development and execution of the City's branding strategy, ensuring consistency across City communication channels and materials.
• The position will require a close working relationship with all local, regional, and national media outlets.
• Provides strategic advice and support to the Mayor, City Council, and departments on communication and public engagement matters.
• Supervises the Civic Engagement Team who encourages public participation best practices, supports City departments in their public engagement projects, and leads city-wide engagement efforts.
• Facilitates workshops and training sessions for City staff to improve their communication and engagement skills and ensure a consistent approach across departments.
• Leads the organization and coordination of public events, town halls, and community meetings to foster citizen engagement and feedback.
• Supervises the SLC.Gov Social Media team who Creates and manages content for various communication channels, including social media, website, and newsletters.
• Supports the development and implementation of communication plans and tactics for all City departments and programs.
• Performs other duties as assigned.
• Develops and manages the communication budget, allocating resources effectively to support various communication and engagement activities.

Minimum Qualifications

• A deep understanding of branding, marketing, public relations, and advertising principles, as well as an understanding of government operations and public policy.
• The ability to build and maintain relationships with stakeholders, media contacts, and community members.
• Excellent written and verbal communication skills, including the ability to craft compelling messages for different audiences and channels.
• The ability to manage a team of communications professionals, collaborate with other departments and stakeholders, and handle multiple projects simultaneously.
• The ability to think creatively and strategically to develop effective communication campaigns and branding initiatives.
• The willingness to adapt to changing priorities and a fast-paced work environment.
• At least 4-5years of experience in communications, public relations, or marketing, preferably in a government or public sector organization.
• A strong commitment to promoting and enhancing the city's image and reputation through effective communications and branding initiatives.
• A bachelor's degree in communications, marketing, public relations, or a related field.
• Proficiency in digital marketing, social media, website management, graphic design, and other relevant software and tools.

Preferred Qualifications

• A master's degree in a relevant field.
• At least 6-8 years of experience in communications, public relations, or marketing, preferably in a government or public sector organization.

The above statements are intended to describe the general nature and level of work being performed by persons assigned to this job.

They are not intended to be an exhaustive list of all duties, responsibilities and skills required of personnel so classified.All requirements are subject to possible modification to reasonably accommodate individuals with disabilities.

POSITION TYPE

Full-Time

POSITION SALARY RANGE

$49.82 - $86.23

DEPARTMENT

Information Management Systems

Full Time/Part Time

Full time

Scheduled Hours

40

Don't see your interests, but would still like to apply?

Our Salt Lake City family serves a population of over 199,000.

We're committed to providing resources, access, and opportunity to all and continue to recruit and retain diverse, talented people.

Our employees make a real difference with the work they do every day and are actively shaping our beautiful City's future.

We are dedicated to promoting equity, inclusion and belonging for all members of our City family. As an Equal Opportunity Employer, the City is committed to building a qualified and competent workforce based on principles of diversity at each step of the recruitment and selection process.

We aspire to shape a better community and workplace, and as such, we are committed to pay equity. We are proud to have achieved gender pay equity as a leader in the Utah community by creating an inclusive workplace where there is equal opportunity for all.

Additionally, the City is committed to the full inclusion of all qualified individuals. As part of this commitment, Salt Lake City will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact Human Resources at 801-535-7900.