Chief Operating Officer - Georgia Bulldogs Sports Marketing

Georgia Bulldogs Sports Marketing (GBSM), a joint venture between LEARFIELD and JMI Sports, is the local, dedicated entity representing the University of Georgia. In complete collaboration with the University, GBSM is committed to extending the affinity of the University of Georgia brand to businesses and corporations of all sizes looking to align with the undeniably loyal and passionate collegiate fan base.

As the Georgia Bulldogs' exclusive multimedia rightsholder, GBSM manages all aspects of the rights relationship. Providing corporate partners with traditional, digital and other non-traditional media opportunities to bolster their own brand and garner maximum exposure through assets such as IP, venue signage; digital engagement including social media, the official athletics website and original content; event sponsorships, activation and promotion; corporate hospitality; television and radio broadcasts.

GBSM is seeking a Chief Operating Officer with extensive corporate partnership, sales operations, new media and administrative experience. The Chief Operating Officer oversees the New Media and Partnership Services teams at GBSM, actively collaborates with the property's Chief Revenue Officer and sales team, and serves as the primary point of contact for UGA Athletics.

Essential Functions & Responsibilities

University Relationship

• Attend weekly/monthly meetings with UGA athletics as required
• Other duties as assigned
• Jointly track and report revenue & budget updates to UGA stakeholders
• Jointly prepare for and lead bi-monthly revenue meeting with UGA Director of Athletics
• Serve as primary liaison between GBSM and University of Georgia Athletics
• Develop and steward key relations with UGA campus administrators

Partnership Services & Sales Operations

• Work games and events as assigned to execute and monitor sponsor promotions and activities
• Assist in the development and execution of creative concepts across all verticals (digital, traditional, etc.)
• Manage and supervise the Partnership Services team
• Support in the development of new assets and partner ideation, and secure necessary approval for new assets/ideas from University
• Other duties as assigned
• Actively collaborate with property CRO to maximize new business opportunities, clear new categories/assets, improve partner retention and ensure a white-glove experience for GBSM corporate partners
• Coordinate with sales, facilitating and gathering all materials needed to fulfill sponsorships and provide timely proof of performance reporting
• Attract, develop, and retain Partnership Services staff

Internal Operations & Administrative

• Assist with key corporate initiatives (NIL as an example)
• Oversee management of GBSM office in Athens, including serving as primary contact for the property management company
• Collaborate closely with internal departments such as Partnership Solutions, Digital, Content, Broadcast, Finance, Sales Acceleration, and Strategy & Innovation
• Other duties as assigned
• Management of GBSM vendor relationships

New Media Oversight

• Ensure coordination between New Media team and UGA Athletics, and execution of digital/social/original content initiatives
• Assist in attracting, developing, and retaining Partnership Services staff
• Overall management of the New Media team and annual New Media budget
• Management of OAS and app vendor relationships
• Other duties as assigned
• Foster on-going collaboration between the New Media, Sales and Partnership Services teams in an effort to maximize revenue and partner retention

Broadcast Operations

• Ensure execution of radio and TV broadcast programming, including content and sales initiative
• Oversight of the GBSM radio network
• Oversight of radio broadcast team talent
• Other duties as assigned
• Oversee broadcast budgets, talent agreements, travel, scheduling, etc.
• Manage both radio & TV broadcast partner affiliate relations & sales operations

Knowledge, Skills & Experience

• Excellent communication skills, both oral and written
• Strong management experience and coaching skills
• Ability to balance multiple tasks with strong attention to detail and listening skills
• Proficiency in Microsoft Office Suite, including PowerPoint & Excel
• Minimum 10+ years working in sponsorship or related field
• Self-motivated and highly dependable with the ability to work independently or collaborate to meet department goals
• Bachelor's Degree in Marketing, Sports Management, or related field
• Currently living in or willing to relocate to Athens, GA
• Experience in or general knowledge of sales tactics, client relations & new media

About Learfield

LEARFIELD is the leading media and technology services company in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions for fan engagement. Headquartered in Plano, Texas, the company has long had the privilege of being an advocate for intercollegiate athletics and the student-athlete experience. Our suite of services includes licensing and multimedia sponsorship management; publishing, audio, digital and social media; data analytics; ticketing, ticket sales and professional concessions expertise; branding; and campus-wide business and sponsorship development. For more information, visit www.learfield.com.

About Jmi Sports

JMI Sports is a leading media rights and venue development company that provides management of collegiate multimedia rights, sponsorship sales agency representation, and project management expertise for the development of collegiate and professional sports facilities. The company serves to maximize each client's economic potential through customized initiatives, from marketing and branding solutions to facility design strategies. JMI Sports' signature collegiate multimedia rights partnerships include the University of Kentucky, the University of Pennsylvania, the University of Pittsburgh, Harvard University, DePaul University, and joint-venture properties of the University of Georgia and Columbia University (with Learfield IMG College), and University of Notre Dame (with Legends). JMI Sports also represents several conferences, including the Ivy League, the Mid-American Conference, the Mountain West Conference, the Patriot League and the Atlantic 10. JMI Sports also serves as third-party sales representation for premier sports properties, venues and events, including the Breeders' Cup, Clemson University, Rupp Arena at Central Bank Center, and the Penn Relays. JMI Sports was founded in 2006 by CEO Erik Judson and technology entrepreneur John Moores, former owner of the San Diego Padres. To learn more, please visit www.jmisports.com.

LEARFIELD is the leading media and technology services company in intercollegiate athletics. The company unlocks the value of college sports for brands and fans through an omnichannel platform with innovative content and commerce solutions for fan engagement. Headquartered in Plano, Texas, the company has long had the privilege of being an advocate for intercollegiate athletics and the student-athlete experience. Our suite of services includes licensing and multimedia sponsorship management; publishing, audio, digital and social media; data analytics; ticketing, ticket sales and professional concessions expertise; branding; and campus-wide business and sponsorship development.

Our people-friendly culture is a hallmark of our style and approach to business and is rooted in values demonstrating intentional and active care for other people. The company and its employees strive each day to live by the company's value statement: "build the team, grow the company, have fun, love and serve others."

LEARFIELD offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance, Disability and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. LEARFIELD is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity.

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