Associate Marketing Manager Jobs

First Quality was founded in 1989 and has grown to be a global privately held company with over 4,000 employees. Its corporate offices are located in Great Neck, New York, with manufacturing facilities and offices in Pennsylvania, South Carolina, Georgia, and Canada. First Quality is a diversified family of companies manufacturing consumer products ranging from Absorbent Hygiene (adult incontinence, feminine care, and baby care), Tissue (bath and towel), and Industrial (print and packaging materials), serving institutional and retail markets throughout the world. First Quality focuses on private label and branded product lines.

We are seeking a Associate Marketing Manager for our First Quality Consumer Products working remotely. This role is responsible for overseeing the planning, development, and execution of the organization’s healthcare customer marketing initiatives; and is vital in influencing the business strategies to achieve long-term growth. The healthcare marketing manager’s primary responsibility is to generate profitable growth through successful sales and marketing strategies for our healthcare customers.

Primary responsibilities include:

• Collaborate with marketing and creative design teams to create and distribute healthcare marketing content in a timely manner.
• Evaluate healthcare marketing collateral and programs to determine content needs for various stages of the sales cycle and provide recommendations to content management team.
• Responsible for healthcare customer communication strategy, identifying effective and innovative methods to keep customers informed on healthcare products and programs.
• Assist with sales support activities; maintenance of internal marketing tools and marketing materials including Seismic library and Professional Portal resources.
• Collaborate with external vendors from initial RQF to final product delivery for all healthcare-related physical marketing materials.
• Partner with strategic customers to drive the value proposition through omni-channel marketing content targeted to key audiences, using market research, pricing, promotional, product marketing, traditional and digital advertising, and public relations.
• Maintain marketing content calendar for event- and customer-specific advertising.
• Responsible for analyzing customer trends to bring thought leadership to category business units and content marketing team, recommending improved strategies to expand market reach.
• Represent the organization at key healthcare customer meetings, tradeshows, and events.
• Focus on building and leveraging internal and external relationships founded on trust, integrity, and partnership to facilitate new opportunities to support corporate goals

The ideal candidate should possess the following:

• Proactive, organized and efficient with high standards for grammar/visual consistency & accuracy.
• Proficiency with CRM and marketing automation applications; experience working with Salesforce and the Seismic integration preferred.
• Strong problem solving and conflict resolution skills.
• Positive and self-motivated individual, with ability to prioritize and adapt in a regularly changing environment.
• Creative and analytical abilities, self-motivation, persistence, and the ability to focus on a specific strategy.
• Self-motivated and able to work with short deadlines and competing demands.
• Proven reporting, problem solving and decision-making skills.
• Strong accountability and completion of tasks without close supervision.
• Knowledge of the healthcare industry from sales, marketing, and operations perspectives.
• Exceptional written, oral and interpersonal communication skills across multiple audiences, collaborating cross-functionally across departments.
• Solid understanding of current healthcare marketing trends.
• Experience managing multiple projects at the same time from concept to implementation.
• Open to candid feedback and brings initiative, humility and a strong desire to learn and grow in a fast-paced environment.
• Proficiency in related applications, including Microsoft Excel, Microsoft PowerPoint, Adobe, Salesforce, and Seismic.
• Approx. 25% Travel including Monthly Travel to King of Prussia, PA for Marketing Meetings
• Bachelor’s degree in marketing, business, communications, or other related fields.
• Knowledge of Adobe Illustrator a plus
• 2+ years of marketing experience, preferably in a healthcare-related role.
• Superior verbal and written communication skills.
• An eye for excellent visual design – this role is not a graphic designer, but should know what good digital and print marketing assets look like
• Ability to think, plan, and sell strategically.

First Quality is committed to protecting information under the care of First Quality Enterprises commensurate with leading industry standards and applicable regulations. As such, First Quality provides at least annual training regarding data privacy and security to employees who, as a result of their role specifications, may come in to contact with sensitive data.

First Quality is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, sexual orientation, gender identification, or protected Veteran status.