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Associate Director, Digital Marketing

Company

Meet

Address California, United States
Employment type CONTRACTOR
Salary
Category Advertising Services,Biotechnology Research,Pharmaceutical Manufacturing
Expires 2023-09-18
Posted at 9 months ago
Job Description

Join Our Team as an Associate Director of Digital Marketing – VOXZOGO & ERTs


Are you a seasoned digital marketing strategist ready to make a significant impact? We have an exciting opportunity for you to join our Global Product Strategy team and spearhead the integration of digital strategies across our renowned brands. As we strive to fortify our global presence, your role will be instrumental in creating an all-encompassing approach to customer engagement.


Why This Role Matters:


In this pivotal role, you will be a driving force behind enhancing customer engagement and expanding awareness of critical medical advancements. Your profound expertise in digital strategies and channels will shape our brands' connection with customers and translate marketing content into dynamic digital strategies within Global Product Strategy.


What You'll Do:


Collaborating with our integrated brand team and key markets, you will be at the forefront of promoting disease awareness and treatment options for conditions such as achondroplasia and enzyme replacement therapy. By leveraging scalable online and web marketing, as well as paid media initiatives, you'll contribute to revenue growth and amplify our impact in the healthcare sector.


Your responsibilities will include:


  • Transforming brand content strategies into innovative multichannel engagement tactics
  • Partnering with cross-functional teams to translate insights into actionable strategies
  • Crafting strategies for websites, paid media, digital campaigns, SEO, and digital conversions
  • Analyzing multichannel campaign performance and delivering meaningful reports
  • Driving digital marketing plans while fostering partnerships with omnichannel operations


What You'll Bring:


  • Exceptional prioritization skills and decision-making prowess
  • 7-10 years of multichannel marketing experience, preferably in pharma/biotech
  • Comfort working with digital partners like Google and social media platforms
  • Collaborative spirit in a dynamic and adaptable environment
  • Proficiency in Google Analytics, Google Ad Manager, and digital analytics platforms
  • Strong analytical skills to evaluate marketing tactics and drive results
  • Experience managing agencies to execute successful marketing campaigns
  • Passion for making a positive impact on patients' lives and a talent for collaboration
  • Proven record of crafting impactful omnichannel marketing campaigns


Why Choose Us:


When you join our team, you become part of a mission-driven organization committed to enhancing patient outcomes and driving business success. We value creativity, innovation, and a solutions-focused approach. As an Associate Director of Digital Marketing, you'll play a pivotal role in shaping the future of healthcare engagement.


Apply Today:


Don't miss out on this opportunity to contribute to transformative healthcare initiatives. Apply now to be part of a dynamic team shaping the future of digital marketing in the medical field.


Note: This position is open to remote or hybrid work arrangements.


Education:


BA/BS in Business or Life Sciences (MBA preferred)


Travel Requirement: 10% (domestic and international)