Sr Director, Digital Sales & Ecommerce

At SanMar, the work you do makes a difference.

What's the Short Version?

The Sr Director of Digital Sales and eCommerce is responsible for developing and executing the strategy for wholesale eCommerce efforts. This position leads a team that elevates customer experience and identifies opportunities for SanMar to expand our reach through Amazon marketplace, Press Hall, and other digital spaces.

What Will You Be Doing?

• Be instrumental in developing the strategic vision and eCommerce playbook across SanMar’s wholesale channel.
• Develop and maintain partnerships internally, with external agencies, and with other influential, forward-thinking leaders to actively promote collaboration, learning and big picture thinking.
• Lead the implementation and ongoing refinement of products and experiences that activate and inspire our customers in ways that drive long-term engagement with our brands, including the overall design, execution and performance of our eCommerce sites.
• Implement and refine all aspects of customer acquisition, growth, and retention from strategy to daily execution powered by world-class technology, data and analytics.
• Collaborate with the leadership team to develop strategic business plans and annual budgets and to effectively prioritize tasks to support overall company strategies and financial targets.

What Are We Looking For?

• 10+ years of online marketing and eCommerce experience.
• Experience working with apparel brands is preferred.
• Bachelor's Degree.
• Strong analytical skills; experience translating data into insights and actions.
• Culturally aware and able to capture insights into how customers think, feel, and behave.
• Previous experience overseeing eCommerce and brand strategy in the direct to consumer space including marketplace platforms.
• A proven leader of high functioning, cross-functional teams of professionals and external partners who thrives on working with a sense of urgency to produce high-quality results.
• Practical skills in managing internet marketing including performance marketing/SEO, affiliate management, mobile and social platforms, and email marketing.
• Expert understanding of marketing and e-commerce with a natural curiosity for keeping up with rapid changes in our industry.
• A global mindset; open to working varied schedules and locations and has the ability to occasionally travel.
• Strong verbal and written communication skills, with an expert ability to present and communicate new ideas and concepts with internal teams and leadership.
• Ability to balance a strong leadership/management presence with a high level of approachability; encouraging and eliciting team feedback and interaction.

What Should You Expect?

Hybrid: While performing the duties of this job, the employee is regularly required to sit; reach with hands and arms and talk or hear. The employee is frequently required to use hands to finger, handle or feel. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus. Work environment is moderately quiet. Ability to work on computer for multiple hours with frequent interruptions.

SanMar's Eastpointe office is located near Seattle, WA and our standard working hours are 8:00-5:00 PST. Quarterly travel may be required.

Who is SanMar?

SanMar is more than just a t-shirt company.

We see t-shirts as a blank canvas that can be used to unite a team, tell a story or show your love for your favorite local haunt. We create meaningful connections that elevate lives through the apparel we provide.

As the industry leader in promotional apparel, we live by a refreshingly simple philosophy: Be Nice and Tell the Truth. This is how we’ve done business since Marty Lott founded the company in 1971. Today we work with apparel manufacturers from around the world, we’ve grown to more than 5,000 employees and we still work with those same simple principles in mind.

You can see our values take shape in A Canvas for Good, our platform for positive action and citizenship. We are dedicated to being good stewards of the world we share, to lifting up the communities where we work and to respecting our employees. Our IDEA Council guides company-wide diversity efforts, and our annual Sustainability Report shows our progress toward our goals of doing business responsibly.

Why Work at SanMar?

Our people are at the heart of everything we do. They bring their talent, passion and dedication to work with them every day. Their hard work inspires us and gives us purpose. We love working here together.

Whether you work in our headquarters, from your home or in one of our distribution centers across North America, we believe that investing in you is just the right thing to do. Our comprehensive benefits package is designed to support your health and well-being, life balance, career growth and (eventually) retirement.

SanMar works with brands you already know, like Nike, The North Face and Brooks Brothers, as well as providing industry-leading private label apparel and accessories. Our people come to work excited to do their part, providing clothing that helps people feel that they’re a part of something special.

Here’s your chance to be a part of this story. If you’re ready to work in a place where your participation matters and your growth is a priority, we’re ready for you.

SanMar is an Equal Opportunity Employer

Whoever you are, wherever you’re from, whomever you love or follow in faith, whatever your disability or superpower status, whichever ethnicity or gender you identify with, you are welcome at SanMar. Our team members are committed to creating an open and inclusive environment in which every employee can be successful.

SanMar participates in E-Verify.