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Company | Littleton Coin Company |
Address | Cumming, GA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Retail |
Expires | 2023-05-23 |
Posted at | 1 year ago |
Location: Cumming, GA
Employment Type: Full-Time
Salary: Competitive
To succeed in this role, you must be a highly skilled communicator, be able to quickly understand internal customer needs, and help drive organizational success. This is a leadership and a hands-on position. It is a position focused on the management & deployment of various resources with the focus on creating awareness and need within our segments.
Key Responsibilities Include
Employment Type: Full-Time
Salary: Competitive
To succeed in this role, you must be a highly skilled communicator, be able to quickly understand internal customer needs, and help drive organizational success. This is a leadership and a hands-on position. It is a position focused on the management & deployment of various resources with the focus on creating awareness and need within our segments.
Key Responsibilities Include
- Collaboration with Sales Management & Sales Teams
- Manage external marketing activities for all B2B lines of business
- Negotiate advantageous partnerships and marketing supplier arrangements
- Interact with the sales force to understand and enhance the rate of closure on lead generation activities
- Analyze marketing expenditure returns
- Develop and support company Public Relations strategies
- Oversee advertising activities for three professional markets
- Coordinate trade show activities
- Manage, train, and supervise staff of Marketing specialists
- Make professional presentations to trade groups, educational entities, and other constituents
- Collect customer feedback to inform product development
- Develop and execute programs for improved lead generation and market awareness
- An understanding of the consultative sales cycle is helpful
- Excellent written and verbal communication, presentation, and negotiation abilities
- Bachelor’s degree in Marketing, Advertising, Business or closely related field
- Familiarity with Microsoft Office and Adobe Creative Suite
- An understanding of the marketing mix and how to harness its components to drive improved profitability
- Minimum or 3 years' experience leading others in professional marketing management role
- A sense of driving projects to closure, and a positive, winning attitude
- Proven ability to achieve positive, measurable results in marketing mix activities
- An ability to think creatively in positioning a new brand in the North American market
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