Marketing Analytics & Insights Intern, Spring 2024

Be part of an innovative team and culture...

Consumer Insights, Measurement, & Analytics (CIMA) is a team within Disney Parks, Experiences and Products (DPEP) that is focused on influencing decision making with integrated, objective, and actionable insights.

A Day in The Life...

Within CIMA, the Marketing Analytics & Insights (MAI) team provides objective assessments of WDPR marketing to inform strategy, understand performance, optimize investment, and maximize business impact. This internship will support the team with current projects.

• Contextualize complicated data analysis into digestible and actionable presentations.
• Manage media spend tracking for worldwide sites.
• Interpret media and marketing effectiveness key performance indicators.
• Analyze the effectiveness of Marketing programs while delivering insights to improve results.
• Proactively partner with stakeholders within the MAI team, CIMA organization and other key lines of business to compile, analyze, and validate processes and data.

What we are looking for…

Basic Qualifications:

• Ability to work in a matrixed team environment and with a variety of partners at all levels.
• Strong oral and written communication skills.
• Strong attention to detail and organizational skills.
• Excellent interpersonal skills, including ability to ask questions to gain understanding, partner with others, and deal with differing points of view.
• Ability to effectively handle multiple tasks simultaneously.
• Proficiency in software applications such as Excel (can perform complex functions) and PowerPoint.

Required Education:

• To be eligible for this internship you must be a senior or a recent graduate (within 6 months of your graduation date) pursing a Bachelor’s degree in Marketing, Business, Analytics, Marketing Analytics, Economics, Statistics, Industrial Engineering, Operations Research, Finance, or other related quantitative field.

Additional Information:

• Program Length: The approximate dates of this internship are January 2024 – June 2024.
• Must be compliant with The Disney Look appearance guidelines.
• Must be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) prior to participation in the internship program OR must have graduated from a college/university within 6 months of application date OR currently participating in a Disney College Program or Disney Professional Internship.
• Florida Housing: We provide housing opportunities for Florida Based Professional Interns through American Campus Communities, for more information click here.
• Must have reliable transportation to/from work.
• Must possess unrestricted work authorization.
• Must not have completed one year of continual employment on a Disney internship or program.
• Must be able to have a consistent, reliable work schedule throughout the session.
• Must be at least 18 years of age.