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Consumer Insight Analyst Jobs
Company | Boutique Recruiting |
Address | Louisville, KY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Staffing and Recruiting |
Expires | 2023-07-31 |
Posted at | 9 months ago |
- Collaborate with cross-functional teams, including project managers and marketing teams, to shape advertising messages based on consumer insights
- Plan and execute focus groups, interviews, and surveys to gather feedback from customers
- Collaborate with other departments to provide input on product development and identify areas for improvement
- Conduct consumer research and analysis to gain insights into product usage, customer habits, and market trends
- Maintain awareness of industry trends and competitor activities to identify opportunities for innovation
- Provide insight and guidance to engineers regarding product ideas and features
- Analyze data, prepare presentations, and deliver actionable recommendations based on research findings
- Work with industrial design teams to ensure products meet consumer expectations in terms of aesthetics and functionality
- Develop schedules and coordinate research activities to align with product cycles and launch plans
- High attention to detail and ability to handle multiple projects simultaneously
- Experience working with R&D teams is strongly preferred
- Bachelor's degree in a relevant field
- Knowledge of the laundry industry is a plus
- Proficiency in data analysis and presentation skills
- 5+ years of experience in consumer insights
- Strong understanding of product cycles and the research needed at each stage
- Excellent communication skills and ability to collaborate effectively with cross-functional teams
- Ability to think creatively, outside the box, and contribute to innovative solutions
- Willingness to travel domestically (1-2 times per quarter) and internationally (1 time per year)
- Experience conducting focus groups, moderating interviews, and analyzing data
- Health insurance
- Unlimited PTO
- 401k with 4% match
- Competitive salary
- Annual bonus
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