Brand Copywriter Jobs

Brand Copywriter

Direct to consumer, E-Commerce company, Marine Industry

Who We Are:

The TotalBoat brand was established in Bristol, Rhode Island in 2012 as a line of marine-grade products for boaters. It has since grown to include a full range of adhesives and coatings for makers of all kinds! We are looking for creative, innovative people to join our team that are passionate about the future of making!

TotalBoat is a family-run business that is owned and operated by Jamestown Distributors, which has been a leader in the marine and building supplies industry for over 30 years.

About the Role:

The Brand Copywriter plays an important role in educating, entertaining and informing customers. You will work alongside the Director of Marketing, playing a critical role in reaching consumers at the point where purchasing decisions occur. Becoming the category expert, working with cross functional teams to launch new products, and optimizing existing copy to drive sales.

Do you have a deep understanding of eCommerce, and selling products on Amazon? Can you write compelling and creative product descriptions? We’re seeking a detail oriented, skilled writer with a demonstrated ability to take complex topics and make them simple and easy to understand. The ideal candidate should have a strong interest in brands, SEO and the digital shopping experience grounded in the consumer experience.

What you’ll do:

• Be detailed:Edit data sheets, marketing copy, articles with a keen eye for details to address inconsistencies, formatting errors, typos, and tone of voice
• Storytell: Use creative writing to bring to life the projects and experiences of our customers through blog posts, and other mediums
• Understand the market: Stay informed about competing products and brands in our relevant categories, including how they position their features, and their A+ content in order to identify opportunities
• Sell Product Benefits & Features: Through deep understanding of our products and the competitive landscape you will tour the benefits and points of differentiation of TotalBoat items, grounded in knowledge of SEO
• Assist in everyday operations: Take charge of your respective project timelines, facilitate effective communication between key stakeholders, gather information as needed and seek out approvals from key stakeholders

What you’ll bring:

• Digital asset management platform experience a plus
• Ability to manage multiple projects & prioritize appropriately
• Outstanding attention to detail
• SEO knowledge and practical experience preferred
• Excellent written and verbal communication skills
• Project management software experience a plus (including Asana)
• A genuine passion for boating, woodworking, DIY or art.
• Copyediting and proofing experience a plus
• Amazon and Shopify and or other ecommerce platform experience preferred
• Google Analytics and or other web analytics tool experience a plus
• Excellent creative and technical writing abilities

What We Offer:

• Employee Product Discounts
• Fun, creative, casual work culture
• Use of on site Lab/Workshop and all of the tools and supplies there
• Flexible work schedules & location.
• Life Insurance & Long Term Disability
• Free Kayak use
• Corporate discounts including cell plans, and gym memberships at discounted rates
• Paid Time off + 9 Paid Holidays
• 401K with 3% company contribution
• Comprehensive benefits including medical, dental and vision
• Bonus Program paid up to 2 x per year

WE LIVE BY THE CORE VALUES!

Jamestown Distributors is an Equal Opportunity Employer committed to diversity in the workplace. Consistent with that goal, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, protected veteran status, gender identity or any other category protected by applicable federal, state or local laws.