Associate Director Of Public Relations & Social Media

Associate Director of Public Relations & Social Media

Job Summary: The Associate Director of Public Relations & Social Media is responsible for the flow and quality of work throughout the department; They will work closely with the Director of PR & Social Media to manage the PR account team; retention and growth; and business development.

Key Duties and Responsibilities

• Drive the editorial strategy with content pitches, press materials and new campaigns in a range of media including social media.
• Supports new business and agency retention efforts. This includes writing public relations proposals and plans and making presentations to potential clients.
• Monitors and controls the revenue growth and profitability of the Public Relations Division
• Sets the tone to create a spirit of department teamwork, enthusiasm and high quality.
• Works to manage department employees and evaluate staffing requirements.
• Provides counsel to others in the department to help manage the overall workload.
• Oversees division account planning, revenue growth, profitability, work quality, client relations and strategic development.
• Identify growth opportunities within current clients.
• Represents the department at agency new business and other meetings as needed by the Director of PR & Social Media
• Maintains top-level client relationships
• Maintains positive working relationships with agency’s other divisions, in order to enhance project workflow and cultivate new business opportunities.
• Event and activation management

Benefits

We offer a supportive and friendly environment, a competitive salary, generous PTO and a comprehensive benefits package that includes a 401(k) plan with company match.

Diversity at AB&C

At AB&C we believe in, and thrive on, the power of our differences. Different ideas. Different approaches. Different skills. Different experiences. Through our differences we create stellar work and build solid relationships. Through our differences we can more readily see needs—of our clients and our community—and more effectively formulate solutions to meet them. By embracing diversity that reflects the world in which we work, live, and play we, as an agency, grow and thrive. We commit to paying this forward by striving to continuously raise the bar on how AB&C represents diversity, equity and inclusion.