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Associate Content Creator, Office Of Health Sciences Education

Company

Vanderbilt University
Address , Nashville, 37232, Tn
Employment type FULL_TIME
Salary
Expires 2023-07-26
Posted at 11 months ago
Job Description
The Associate Content Creator develops the day-to-day communications of the Office of Health Sciences Education, creating copy for social media, blogs/news, web, email campaigns, and some print collateral. The Associate Content Creator works closely with the Senior Communications Strategist and multiple stakeholders across VU and VUSM (faculty, staff and students) to interview, research, source and create content for all VUSM channels. The Associate Content Creator manages all aspects of VUSM social media, including collaborating on and executing components of the editorial calendar, scheduling posts, and monitoring engagement across multiple social media platforms.

The Office of Health Sciences Education (OHSE) administers the professional degree programs of the Vanderbilt University School of Medicine. The dedicated staff in OHSE work to provide a range of support including academic program administration, educational design and informatics, financial and administrative oversight, and student services. Our mission is to educate diverse, socially and culturally accountable future health-related professions leaders.
Our students gain the knowledge, skills, and attitudes they will need to practice safe, effective, ethical, evidence-based, and patient/client-centered health care. They are prepared to work toward larger systemic changes, understand social determinants of health, and promote equity and justice within their local and global communities.
Duties and Responsibilities:
  • Social media monitoring and engagement. Perform periodic sweeps of social media platforms to monitor VUSM mentions and interaction. Ensure adherence to OHSE, VUSM, VU and industry wide standards and best practices.
  • Email Newsletters - Collaborates with OHSE program content contributors and Senior Communications Strategist to produce (or coordinate/coach) timely and engagingemail newsletters.
  • Writing and content development. Engage deeply with the students, faculty, staff, of VUSM professional degree programs (housed in the Office of Health Sciences Education) to glean opportunities for compelling stories and interviews. Collaborate with Senior Communications Strategist on an editorial calendar, and from that calendar, develop content that can be deployed to:
    • Social Media - The role requires understanding the different audience and tone of each of our social media channels (Instagram, Twitter, Facebook, and LinkedIn), craft posts that inform and engage our followers and drive them to our website(s).
    • Email Newsletters - Collaborates with OHSE program content contributors and Senior Communications Strategist to produce (or coordinate/coach) timely and engagingemail newsletters.
    • Long-form Platforms - Content such as profiles, Q & As, and news stories, will be featured on the School of Medicine website and pitched to Vanderbilt University and VUMC news and communications outlets when appropriate.
  • Social Media - The role requires understanding the different audience and tone of each of our social media channels (Instagram, Twitter, Facebook, and LinkedIn), craft posts that inform and engage our followers and drive them to our website(s).
  • Long-form Platforms - Content such as profiles, Q & As, and news stories, will be featured on the School of Medicine website and pitched to Vanderbilt University and VUMC news and communications outlets when appropriate.

Qualifications

  • Ability to develop and nurture relationships with students, faculty and staff is necessary.
  • Grasp of the English language and grammar rules, as well as adaptability to required style guides (e.g. Associated Press) and brand guidelines (VU, VUSM) is necessary.
  • Strong written and spoken communication skills are necessary.
  • Experience and/or education in the fields of journalism, marketing, public relations, or strategic communications is preferred.
  • Experience of writing for (non-personal) social media, web and email newsletters is necessary.
  • A bachelor’s degree from an accredited institution of higher education, or an equivalent combination of education and experience, is necessary.
  • Editing, interviewing, and content/background research experience is preferred.
  • Comfort with a DSLR camera and basic photo editing skills are preferred.
  • 2-3 years of copywriting/content creation experience is necessary; 4-5 years is preferred
  • An understanding of WordPress, HTML, Emma email marketing software, and Canva is preferred.

Commitment to Equity, Diversity, and Inclusion

At Vanderbilt University, we are intentional about and assume accountability for fostering advancement and respect for equity, diversity, and inclusion for all students, faculty, and staff. Our commitment to diversity makes us who we are. We have created a community that celebrates differences and lets individuality thrive. As part of this commitment, we actively value diversity in our workplace and learning environments as we seek to take advantage of the rich backgrounds and abilities of everyone. The diverse voices of Vanderbilt represent an invaluable resource for the University in its efforts to fulfill its mission and strive to be an example of excellence in higher education.
Vanderbilt University is an equal opportunity, affirmative action employer. Women, minorities, people with disabilities and protected veterans are encouraged to apply.
Please note, all candidates selected for an offer of employment are subject to pre-employment background checks, which may include but are not limited to, based on the role for which they have been selected: criminal history, education verification, social media review, motor vehicle records, credit history, and professional license verification.

#higheredjobs #highereducationjobs #higheredcareers

Vanderbilt is a community of talented and diverse staff & faculty!

At Vanderbilt University , our work - regardless of title or role - is in service to an important and noble mission in which every member of our community serves in advancing knowledge and transforming lives on a daily basis. Located in Nashville , Tennessee, on a 330+ acre campus and arboretum dating back to 1873, Vanderbilt is proud to have been named as one of “America’s Best Large Employers” as well as a top employer in Tennessee and the Nashville metropolitan area by Forbes for several years running. We welcome those who are interested in learning and growing professionally with an employer that strives to create, foster and sustain opportunities as an employer of choice through:

  • Providing a work environment where every staff and faculty member can be their authentic and best self , while providing the resources and opportunities to learn and grow.
  • Working and growing together as a community of communities... we are One Vanderbilt .
  • Encouraging development, collaboration, and partnership both internally and externally while fostering the value that every member of the Vanderbilt community can lead and grow regardless of title or position.

We understand you have a choice when choosing where to work and pursue a career. We understand you are unique and have a story. We want to hear it. We encourage you to apply today so that you might become a part of our story.

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Vanderbilt University has made the health and safety of our students, faculty and staff and our surrounding communities a top priority. As part of that commitment, the University may require employees to comply with any testing or health and safety measures which the University may require.