Media Coordinator, Digital Investment

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Media Coordinator
Overview
As a Media Coordinator – Digital Investment, you will report directly to a Media Director on the account, and will be responsible for activation, project management, quality assurance, and ad deployment of our Programmatic and Paid Search/Social campaigns for a large automotive brand. You will help in the creation and management of paid media campaigns across a variety of platforms.
Ideal candidates are passionate about the evolving world of digital marketing. Candidates should have interest in emerging trends across marketing platforms and recognize the impact of digital marketing in an overall marketing strategy.
Responsibilities

• Stays up to date on all market/technology trends.
• Insures the highest level of stewardship and error-free execution while adhering to tight deadlines.
• Work with a team to coordinate, monitor, execute and document all paid media buying activities.
• Work collaboratively with team members and management to develop and continuously refine QA processes that are systematic, efficient, effective and responsive to the changing needs within the team.
• Assist in deployment of our media programs and campaigns through media platforms: Google Ad Suite (DV360) and Facebook Ads Manager, Pinterest Ads, Snapchat, etc.
• Provide ongoing monitoring and proactive management of potential tracking/reporting issues.
• Schedule, maintain, and monitor ad delivery to ensure successful deployment of ads.
• Cross-references campaign activation plans against in-platform campaign setup.
• Ensures all media campaigns are executed flawlessly.
• Develops and deploys approved creative into media platforms.
• Responsible for collecting, compiling, and aggregating weekly and/or monthly reporting.
• Assist in deployment of programmatic campaigns through platforms like DV360 and Amobee

Qualifications

• Effective time management and organizational skills, as well as strong attention to detail
• Demonstrates success in managing process and QA in a high pressure environment
• Excellent verbal and written communication skills; excels at working cross-functionally
• Ability to manage multiple projects, prioritize, and meet tight deadlines in a entrepreneurial environment
• Is a self-starter and is resourceful in carrying out work assignments and following through
• Strong points of view regarding social content best practices
• Entrepreneurial attitude: You’re excited at the idea of building the agency with new platforms, tools, ideas and opportunities
• Strong mathematical and analytical aptitude required
• Ability to communicate effectively to internal and external stakeholders
• Working knowledge of Digital Marketing Platforms: DV360, Amobee, Facebook Business Manager and Ads Manager, Google Ads and/or Bing a strong plus
• Ability to learn new channels, platforms and internal businesses

Preferred Qualifications

• Bachelor’s degree in any field required (or relevant experience commensurate with 4 year degree) with focus on advertising, communications, journalism or social media preferred.
• 0-1 years of experience in digital media buying and/or planning at a media agency or other social buying platform is preferred.