Area Sales Manager, Western Region

Area Sales Manager, Western Region

"Vorsprung durch Technik" or, "Progress through Technology" is our company ethos and is the core belief that drives the development of every Audi vehicle. It inspires the innovative solutions, revolutionary engineering and progressive design that have become synonymous with the Audi name. And it reminds us to challenge ourselves, rewrite the rules from time to time and always fuel our pioneering spirit. The spirit that sets us apart on the racetrack and the open road. In our relentless pursuit to become the number one premium car brand in America, we need employees who share in this spirit of challenging the status quo in everything that we do.

Eligible candidates must reside in the Greater Los Angeles, CA area or be willing to relocate there for this role

Role Summary:

• Loyalty: Establish a sound strategy to increase and maintain Dealer and Brand loyalty at all dealers throughout the Area
• New and CPO Vehicle Sales & Marketing: Work with dealers to develop and implement action plans to achieve dealer, area, and regional new vehicle sales objectives
• Wholesale and Distribution Objectives: Work with area dealers to develop strong inventory management processes and procedures to fulfill wholesale objectives and meet aged vehicle policies for all vehicle lines
• Modern Retail: Work with area dealers to implement digital retail tools and processes to elevate the consumer experience including but not limited to the fundamentals of “Audi at Your Door”
• Program development: Develop Area programs using budget allotted to drive Area business and achieve Area metrics
• Market Share: Grow Market Share within the Area by driving new and used Audi retail sales
• Work collaboratively with AASM and specialists to develop strategy geared toward accomplishing Area objectives
• Sales Satisfaction Index (SSI): Assist area dealerships' with customer sales experience performance as measured by SSI
• Training: Ensure that area dealerships meet sales and product related certification and training requirements

• Coordinate local and regional representation at auto shows throughout assigned geography
• Collect and evaluate monthly dealer marketing plans to ensure aligned strategy
• Review relevant monthly sales reports with Dealer Sales Managers and develop strategies for deficiency improvement
• Deliver operational excellence as defined in regional and national KPIs
• Ensure dealers understand and implement corporate sales and marketing programs
• Monitor & support the use of Modern Retailing experience throughout the sales process
• Variance Control: Raise dealers' sales related performance levels and reduce variability between dealers
• Develop Area wide incentive programs and dealership contests within budget to effectively drive intended sales results
• Ensure a dealer lease-end process is in place and well executed
• Coordinate local events with dealers, vendors, and partners to ensure flawless execution
• Evaluate dealer inventory and pipeline orders to determine breakdowns in supply vs. demand; resolve supply/demand issues with Region Operations Managers and dealers
• Assist dealer with overall effectiveness of CRM (e.g., prospecting, lead generation & disposition and dealer loyalty)
• Develop weekly new and CPO sales forecast, and complete a weekly business conditions recap for each market within the Area
• Monitor dealer compliance with vehicle allocation process
• Manage each dealer’s tier three advertising spend through a sound strategy
• Monitor and assist dealer personnel in meeting training and certification requirements
• Provide accurate weekly Area sales forecasts for New and total Audi Pre-Owned business
• Monitor dealer attainment of new car loyalty objectives and provide coaching and council to dealers who are not meeting expectations
• Identify sales problems and develop detailed action plans with Sales Managers to resolve concerns
• Assist with the execution and management of dealer ad group and budget
• Develop SSI strategy and execute to achieve objectives
• Work closely with AASM to locate vehicles for trade assists and collateral exchanges
• Monitor and analyze dealer and area inventory and manage vehicle aging and inventory mix
• Ensure implementation of major technical solutions and process improvements (e.g., action items resulting from Dealer Process Consultant visit)
• Monitor dealer compliance with Audi sales policies (e.g., submission of sales data within 3 business days)

• Bachelors Degree

Specialized Skills - Required:

• Position requires availability via phone on weekends and holidays when dealerships are open
• Position is typically home-based with up to 80% travel
• Position requires frequent travel to dealers
• Travel outside Area may be required at times

Salary range is dependent on factors such as geographical differentials, industry-based experience, skills, training, credentials, and other qualifications.

In the state of California, the salary range is $108,500.00 - $165,600.00.

Volkswagen Group of America is an Equal Opportunity Employer. We welcome and encourage applicants from all backgrounds, and do not discriminate based on race, sex, age, disability, sexual orientation, national origin, religion, color, gender identity/expression, marital status, veteran status, or any other characteristics protected by applicable laws.